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15 Facts About Ford Brasil

1.

The Ford Brasil brand had already been present in the country since 1904 with both vehicles being sold in Brazil.

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2.

In 1953 Ford Brasil opened a new and bigger plant in Sao Paulo, known as the Ipiranga Plant, geared for local production.

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3.

When Ford Brasil acquired Willys' Brazilian operation, they inherited a work-in-progress that evolved into the front-wheel drive Ford Brasil Corcel, that was widely based on the Renault 12, but had its very own design.

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4.

Mid-range sedan at the time was the ancient Ford Brasil Aero, in fact, it was a modified version of the Aero-Eagle that Kaiser-Willys had started building in the USA way back in 1954 and had been on the market as Aero Willys.

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5.

When Chevrolet launched the Opala in 1968, and it proved to be very popular in both the 2-door and 4-door models, Ford Brasil needed urgently a competitive replacement for the outdated Aero.

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Brazil Sao Paulo Renault 12 Willys Chevrolet
6.

In 1974 Ford Brasil opened an engine factory in Taubate, near Sao Paulo, to accommodate the production of the 2.

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7.

At the 1972 Sao Paulo Auto Show, in December, the Ford Brasil Maverick was launched as a 1973 model, although it was nearly identical to the 1970 American model with contoured bumpers.

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8.

Ford Brasil Escort, introduced in both its 3- and 5-door version in 1983, and its convertible version was selling well.

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9.

Yet, Ford Brasil decided to drop the 5-door version by 1986 and to concentrate on the younger car-buying market with its 3-door version.

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10.

In 1990, the Ford Brasil Versailles, was launched in an increasingly more positive economical climate.

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11.

However technically Ford Brasil would continue to rely on engines and drivetrains from their former partner.

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12.

In 1996 the German Ford Brasil Fiesta was introduced as Ford Brasil's new low end model into the market, replacing the 1.

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13.

Ford Brasil Fusion had sold quite well in Brazil, often topping the charts as the best selling car of its segment in Brazil.

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14.

Ford do Brasil had at that time 396 sales points and 233 dealerships.

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15.

In 2020 Ford Brasil closed the Ipiranga Plant, which produced CKD trucks and automobiles.

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