1. The son of Edoardo Giovanni Agnelli and Aniceta Frisetti, a landowning family who grew up in families rooted in the business, entrepreneurial, and financial environment of Turin on the eve of its industrialization, he was born in 1866 in Villar Perosa, a small town near Pinerolo, Piedmont, still the main home and burial place of the Giovanni Agnelli family.