11 Facts About Grassroots campaign


Grassroots campaign movement is one that uses the people in a given district, region or community as the basis for a political or economic movement.

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Grassroots campaign movements are associated with bottom-up, rather than top-down decision making, and are sometimes considered more natural or spontaneous than more traditional power structures.

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Grassroots campaign movements, using self-organization, encourage community members to contribute by taking responsibility and action for their community.

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Grassroots campaign movements utilize a variety of strategies from fundraising and registering voters, to simply encouraging political conversation.

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Grassroots campaign organizations derive their power from the people, thus their strategies seek to engage ordinary people in political discourse to the greatest extent possible.

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Grassroots campaign sparked a grassroots movement among young conservatives by presenting himself as honest, committed and a genuine politician.

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The majority of his Grassroots campaign donations were made by individual supporters; and only one-third of donations were greater than $500.

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Sanders stated that he would run an issue-oriented and positive Grassroots campaign, focusing his efforts on getting corporate money out of politics, raising taxes on the wealthy, guaranteeing tuition-free higher education, incorporating a single-payer healthcare system, fighting against climate change and other key issues.

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Sanders used his grassroots campaign to receive more than 7 million individual contributions averaging $27, effectively breaking Barack Obama's previous individual contribution record in 2008.

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Grassroots campaign aid filled voids and saved lives by plugging gaps in the system between governments and existing charities.

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Grassroots campaign movements are usually criticized because the recent rise in social media has resulted in leaderless and horizontal movements.

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