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21 Facts About Ife Durosinmi-Etti

1.

Ife Durosinmi-Etti later attended Covenant University, where she attained a degree in Biochemistry.

2.

Ife Durosinmi-Etti decided to pursue a career in marketing after her stint in the field and this pushed her to get an MBA in Global Business from Coventry University.

3.

Ife Durosinmi-Etti was recruited as a Young African Talent.

4.

Ife Durosinmi-Etti worked for Heineken for five years, before she quit to pursue a career as an independent entrepreneur.

5.

Ife Durosinmi-Etti was borne out the need for an indigenous Nigerian baby furniture company, which she realized to the hassles she faced having to import baby furniture from the UK to Nigeria when she had her first child.

6.

Ife Durosinmi-Etti's second company, Herconomy, formerly named AGS Tribe, is a fintech company that empowers women by giving out business grants, fellowships and scholarships to them.

7.

Ife Durosinmi-Etti started out by raising $600,000 through crowd funding on social media, Instagram, to finance the first disbursement of grants.

8.

Ife Durosinmi-Etti later got into a collaboration with Amazon, in a partnership aimed at getting business funds to the minority female demographic and recruitment.

9.

Ife Durosinmi-Etti is the first Nigerian recruitment partner of Amazon.

10.

Ife Durosinmi-Etti focuses on peer-to-peer recommendations by members, encouraging its member to bring more women to come access grants and capitals.

11.

Ife Durosinmi-Etti focuses on educating women about building their businesses.

12.

Ife Durosinmi-Etti's book Accessing Grants for Start-ups has the erstwhile governor of Lagos State, Akinwunmi Ambode as the writer of its foreword.

13.

Ife Durosinmi-Etti is a 2016 recipient of the Tony Elumelu Foundation entrepreneur award.

14.

Ife Durosinmi-Etti was recognized alongside Olamide Olatunbosun for starting up Parliamo Bambini, a kids furniture company.

15.

Ife Durosinmi-Etti is a member of the Youth Advisory Council, a World Bank advisory and advocacy role where she specializes in proffering solutions for Youth Employment.

16.

Ife Durosinmi-Etti was named a peace scholar by the Ministry of Foreign Affairs of the Netherlands.

17.

In 2017, Ife Durosinmi-Etti received an award from her alma mater Vivian Fowler Memorial College for Girls in recognition of her contribution to women's empowerment.

18.

In June 2020, Ife Durosinmi-Etti was featured in the Visual Collaborative electronic catalog themed Oxygen, under the Polaris series.

19.

Ife Durosinmi-Etti was interviewed alongside others from around the world.

20.

Ife Durosinmi-Etti was honored by Amstel Malta under the theme Break The Bias, for her effort in promoting inclusiveness in the Nigerian business stratosphere, by encouraging women to get into business.

21.

Ife Durosinmi-Etti was listed by This Day as one of the leading Nigerian females in tech in 2022.