1. Nigo is a Japanese fashion designer, disc jockey, record producer and entrepreneur.

1. Nigo is a Japanese fashion designer, disc jockey, record producer and entrepreneur.
Nigo is best known as the creator of the streetwear brand, A Bathing Ape, and currently serves as artistic director for Kenzo.
Nigo initially sold a few Bape Hoodies and T-shirts and camouflage print hoodies in a small store, items which became very popular among teenagers.
In 2002, Nigo released the Bapesta sneaker, which according to BBC presenter Jonathan Ross, later became the "epitome of collectable footwear".
In 2003, Nigo partnered with Pharrell Williams to create and launch the streetwear brands Billionaire Boys Club and Ice Cream footwear.
In 2014, Nigo became the creative director for Uniqlo's UT brand.
In 2020, Nigo partnered with Luxury brand Louis Vuitton alongside Virgil Abloh to create a capsule collection.
Nigo collaborated with James Lavelle, creating a compilation called A Bathing Ape vs Mo Wax, which was released in Japan in 1997.
Nigo subsequently released a number of non-album singles, which included collaborations with Rakim and Flavor Flav, as well as compilations Ape Sounds Remix, APE Sounds, and Return of the Ape Sounds.
Nigo has been associated with popular rap and hip hop artists such as Kanye West and Pharrell Williams.
Nigo is the DJ of Teriyaki Boyz and is owner of Bape Sounds record label.
Together with BiS manager Watanabe Junnosuke, Nigo was the producer and manager for the female pop group Billie Idle.
The group debuted in 2014 with the album "Idle Gossip", for which Nigo is the executive producer.
The music video, directed by Nigo, was shot in Shibuya and Nakameguro, and features cameo appearances by Sano Reo and Iwata Takanori.
Williams and Nigo had first collaborated nearly two decades earlier, when the Neptunes contributed production to Beef or Chicken.
Nigo met artist Kaws in 1996 and became an early supporter of his work.
Nigo worked with Futura, Stash, Hajime Sorayama, and Andre Saraiva.