12 Facts About Robby Starbuck

Robby Starbuck is the creator of the documentary film, The War on Children, which criticizes gender-affirming care policies.

Robby Starbuck was raised by his mother and grandparents, who had fled Cuba in the 1960s.

Robby Starbuck directed music videos and commercials in California before moving to Williamson County, Tennessee in 2019.

Robby Starbuck then began investing in real estate and the stock market.

Robby Starbuck said he received pushback in Hollywood for identifying as Republican in 2015 and subsequently posting about his beliefs on social media.

In 2021, Robby Starbuck declared his candidacy for the Republican nomination to represent Tennessee's 5th congressional district.

Robby Starbuck instead ran as a write-in candidate, but did not win the nomination.

In June 2024, Robby Starbuck began campaigning on social media against companies unpopular with conservatives because of their DEI initiatives, support for LGBTQ+ events, climate change strategies, and related corporate policies.

Robby Starbuck focused on brands that implemented these programs in recent years and which he saw as less likely to resist pressure.

Robby Starbuck's employees helped him research the companies' policies and their executives' backgrounds.

Robby Starbuck targeted one company at a time, posting dozens of times over the course of weeks urging his followers to protest with their voices and wallets.

Robby Starbuck is married to Landon Starbuck, a musician who performed under the name of Matriarch.