13 Facts About Science communication

1.

Science communication is the practice of informing, educating, raising awareness of science-related topics, and increasing the sense of wonder about scientific discoveries and arguments.

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2.

Two types of science communication are outward-facing or science outreach and inward-facing or science "inreach" .

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3.

Science communication can be an effective mediator between the different groups and individuals that have a stake in public policy, industry, and civil society.

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4.

Science communication adds that scientists are ultimately the most responsible for promoting and explaining science to the public and media.

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5.

Science communication says scientists must resist shunning the public, as Sir Isaac Newton did in his writing, and instead embrace metaphors the way Galileo did; Krulwich suggests that metaphors only become more important as the science gets more difficult to understand.

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6.

Science communication adds that telling stories of science in practice, of scientists' success stories and struggles, helps convey that scientists are real people.

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7.

Evidence-based science communication would combine the best available evidence from systematic research, underpinned by established theory, as well as practitioners' acquired skills and expertise, reducing the double-disconnect between scholarship and practice.

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8.

Science communication can be analyzed through frame analysis, a research method used to analyze how people understand situations and activities.

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9.

Science communication is often influenced by the implicit inequities embedded in the production of scientific knowledge itself.

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10.

Inclusive science communication seeks to build further methods for reaching marginalized groups that are often left out by typical top-down science communication.

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11.

Science communication can be communicated to the public in many different ways.

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12.

Online Science communication allows for both one-way and two-way Science communication, depending on the audience's and the author's preferences.

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13.

Online communication has given rise to movements like open science, which advocates for making science more accessible.

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