Sonae is a multinational business group based in Maia, Porto District, Portugal.
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Sonae was founded in 1959 by the entrepreneur, banker and patron from Arouca, Afonso Pinto de Magalhaes.
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Two years later, Sonae launched seven takeover bids to seven companies, which allowed the business group to grow in various business areas.
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In 1993, Sonae Industria expanded its investments by acquiring a controlling position in Spanish company Tafisa, which allowed the company to extend its business segment.
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Posteriorly, another important step was taken when Sonae entered into the specialized retail area with the launch of Worten.
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Paulo de Azevedo was chosen as the new chairman and CEO of the Sonae group, sharing the executive committee presidency with Angelo Pauperio, who was the vice president of Sonae until that point.
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From 2009, Sonae holds a portfolio of businesses grouped into different business areas, where its subholdings are included:.
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In 2012, Sonae invested more than 70 million Euros in research in the retail sector, in a programme that involved around 3,200 employees.
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In 2014, Sonae compiled a book with more than 80 innovations developed during 2013, in areas like Health or Technology, many of them with national and international prizes.
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Sonae has received awards and distinctions in a number of areas, having been recognised as one of the Most Ethical Companies in the world, as Human Capital Master and with the ICSC Solal Marketing Awards.
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Sonae was recognized by Kaizen Institute for its continuous improvement.
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Sonae brands were the most valued by consumers, in the fourth edition of Consumer Choice Awards.
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