Steven Grasse was born on September 19,1964 and is an American advertising executive, author, distillery owner and the founder of Quaker City Mercantile.
13 Facts About Steven Grasse
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Steven Grasse grew up in Souderton, Pennsylvania, as part of a Pennsylvania Dutch family.
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Steven Grasse was inspired by the work of English music promoter Malcolm McLaren, and decided to study marketing and advertising at Syracuse University.
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Steven Grasse founded Quaker City Mercantile, a Philadelphia-based advertising agency, in 1989.
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Steven Grasse has said that his approach to advertising was inspired by the way bands promote themselves, which draw in a loyal following by building a sense of community around their brand.
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In February 2007, Steven Grasse founded the Coalition for British Reparations, and started a petition for the British government to pay US$58 trillion in reparations for damages he alleged the British Empire had done to the world at large.
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Steven Grasse described the petition as "performance art", stating that "It's very serious, but very cheeky".
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Malcolm McLaren 8.
Steven Grasse authored the controversial book The Evil Empire: 101 Ways That England Ruined the World which was published on April 23,2007.
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Steven Grasse cited Walter Benjamin's 1935 essay "The Work of Art in the Age of Mechanical Reproduction" with inspiring the idea behind the company.
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In 2016, Steven Grasse authored Colonial Spirits: A Toast to Our Drunken History, which explores the history of alcohol in Colonial America.
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Steven Grasse founded Tamworth Distillery, a New Hampshire based craft distillery, in 2015.
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In 2022, Steven Grasse co-wrote Brand Mysticism: Cultivate Creativity and Intoxicate Your Audience with journalist Aaron Goldfarb.
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Steven Grasse co-wrote Backcountry Cocktails: Civilized Drinks for Wild Places with journalist Adam Erace, published May 9,2023 by Running Press.