Berlei is a brand of women's lingerie and in particular bras and girdles.
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11 Facts About Berlei
1.
2.
Berlei undergarments are now sold in Australia by Hanesbrands and in the United Kingdom by Courtaulds Textiles.
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3.
Berlei conducted a research project to quantify Australian 'figure types'.
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4.
Berlei Limited was one of the first Australian companies to expand outside Australia.
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5.
Berlei Limited was incorporated in 1923, and Berlei Limited was organised in 1930.
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6.
Berlei travelled widely to learn business and trade information, to make business partnerships, and to get materials for his factories.
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7.
Berlei Limited was started in 1910, as a company called Unique Corsets in Sydney, after Fred Burley discovered that the corset business was profitable and that the wholesale segment of the business could be prosecuted on an import replacement basis.
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8.
The 'frenchified' brand name of Berlei was conceptualized soon after and was registered in Australia in 1917.
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9.
Berlei Limited was started in 1923, with a staff of fifty growing to 665 employees in 1961.
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10.
Bendon Berlei Limited merged with Ceramco Apparel Group Limited on 8 April 1981.
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11.
Berlei called in a receiver in November 1985, subsequently it was purchased by Courtaulds Textiles.
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