Fuhu was a company that made the Nabi series of tablet computers.
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Fuhu was a company that made the Nabi series of tablet computers.
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Fuhu filed for bankruptcy, eventually leading to the company's closure on January 9,2016.
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Fuhu was founded in 2008 by Robb Fujioka and brothers Jim and Steve Hui.
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Fuhu name was formed by taking the first two letters of the co-founders' last names.
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In mid-2011, Foxconn, a major licensee for Fuhu software, asked Fujioka for ideas to unload a surplus of Foxconn's low-end tablets.
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In September 2012, Fuhu filed suit against Toys "R" Us, claiming breach of contract, fraud, unfair competition and stealing trade secrets after the toy retailer launched a competing tablet, the Tabeo, the next year.
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Fuhu said Toys "R" Us did "virtually no marketing" of the Nabi during the 2011 holiday shopping season and copied features such as the rubber bumper from the Nabi.
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In 2013, Fuhu sold over 2 million units, earning the company the top spot on Inc magazine's list of the 5,000 fastest-growing companies in the United States.
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Fuhu began hiring additional staff in its finance department, fueling rumors that it was considering an initial public offering.
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Fuhu entered a sponsorship agreement with NASCAR driver Landon Cassill for the 2014 Daytona 500.
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In mid-2014, Fuhu repeated at the top of Inc s list of 5,000 fastest-growing privately held companies, a feat matched only by Cogentrix, which topped the list consecutively in 1989 and 1990.
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In 2014, Fuhu attempted to jump-start sales with the introduction of the Nabi Dream Tab, ordering 150,000 units, but the device was a commercial failure, leaving Fuhu with a glut of inventory and large debt to manufacturer Foxconn.
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Fuhu launched the Nabi Big Tab, a large-screen tablet Fuhu executives said was meant to facilitate a shared, family experience around tablet content such as interactive stories or streaming video.
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Fuhu did not market test the Big Tab, which reviewed poorly.
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Inc later reported that Fuhu owed Foxconn between $60 million and $100 million, and the supplier had refused to ship any more tablets until payment was made.
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Fuhu filed for Chapter 11 bankruptcy on December 7,2015, saying one of its lenders, Tennenbaum Capital Partners, had collected a debt of $6.
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At the 2014 Consumer Electronics Show, Fuhu showcased the third generation of its Nabi product, the Nabi Dream Tab.
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Fuhu said the Dream Tab had comparable computing power to the iPad.
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In late 2014, Fuhu announced the Nabi Big Tab, available with a 20-inch or 24-inch screen.
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Fuhu created Nabi Frames, stickers that surrounded the tablet screen, featuring characters from popular children's television shows.
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Fuhu created a charity, Nabi Inspire, meant to raise awareness and provide support for families affected by autism spectrum disorder.
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