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27 Facts About Ido Aharoni

1.

Ido Aharoni Aronoff is an Israeli career diplomat, advisor to international companies, public speaker and university lecturer, writer and investor.

2.

Ido Aharoni is a 25-year veteran of Israel's Foreign service.

3.

Ido Aharoni is a public diplomacy specialist, founder of the Brand Israel Program, and a place positioning practitioner.

4.

Ido Aharoni has served as a member of the Board Governors of Tel Aviv University and its cabinet since 2015 and as a lecturer at the university's Coller School of Management since 2018 and is the host of TAU Unbound, the official English language podcast of Tel Aviv University.

5.

Ido Aharoni is the co-founder and Global Ambassador for the Genius 100 Visions community and serves as a consultant to international companies such as MasterCard APCO Worldwide, The Libra Group, Bank Leumi USA and Value Base, Ido Aharoni is a co-founder of Israel-based consultancy Emerson Rigby Ltd.

6.

Ido Aharoni Aronoff was born in Tel Aviv in 1962 and raised in Holon.

7.

Ido Aharoni's mother, Ahuva Aharoni, was a kindergarten teacher.

8.

Ido Aharoni's Parents came from Yemen in 1912 and settled in the Yemenite section of Tel Aviv known as Kerem HaTeimanim, and later moved to Hatikva neighborhood of Tel Aviv where Aharoni spent significant time with his grandparents.

9.

Ido Aharoni's father, Emanuel Aharoni Aronoff, was a scholar, author, expert on the country's geography, lecturer and one of the early environmentalists in Israel.

10.

Ido Aharoni's father was a member of the Haganah and participated in the 1948 War of Independence where he was injured twice in battle.

11.

Ido Aharoni obtained a Bachelor of Arts degree from Tel Aviv University with a joint-major in Film and Television, Sociology and Anthropology.

12.

In 1993 Ido Aharoni attended the Hebrew University special program for foreign service cadets in Government and Diplomacy.

13.

Ido Aharoni was a member of Israel's Foreign Service from 1991 to 2016 and held positions in Los Angeles and New York.

14.

Ido Aharoni was Israel's longest-serving Consul-General in New York and the Tri-State Area, from 2010 to 2016, where he oversaw Israel's largest diplomatic mission worldwide.

15.

In 1993, Ido Aharoni served under then-Foreign Minister Shimon Peres, as policy advisor to Israel's chief negotiator with the Palestinians, in which capacity he took part in back-channel negotiations in Europe and the Middle East.

16.

Ido Aharoni was a member of the Israel's delegation to the White House.

17.

In 2002, Ido Aharoni initiated the Brand Israel program after meeting with advertising executive David Sable, then with Wunderman, and introduced him to the general concept of place branding.

18.

Ido Aharoni facilitated the inclusion of Israel in the Brand Asset Valuator, the world's largest brand database maintained by Young and Rubicam, thus launching Israel's national branding program.

19.

In 2007, Ido Aharoni was appointed as Israel's first Head of Brand Management team, designed to enhance Israel's positioning in various areas, including tourism, investment, commerce, culture, political, and reputation management.

20.

In 2007 Ido Aharoni presented the Brand Israel plan to Israel's government, including an entire section devoted to Albert Einstein, aiming to connect Brand Israel to creativity and innovation.

21.

In 2017, Ido Aharoni recruited art collector Jose Mugrabi to implement the idea.

22.

Ido Aharoni has frequently been invited as an analyst and article author in US and Israeli news media and newspapers, mainly covering Israel's international affairs and nation branding.

23.

Ido Aharoni has been a public advocate to the branding of Israel by increasing the visibility of its better perceived traits rather than by the more demanding attempting to improve the public's understanding and complexity of its international conflicts and related policies.

24.

Ido Aharoni was a facilitator to a ten million dollar gift by Hollywood producer and NFL owner Steve Tish to Tel Aviv University's Department of Film and Television.

25.

In 2016 Ido Aharoni became Global Ambassador of Maccabi World Union, a Jewish sporting organization.

26.

In 1998, Ido Aharoni was given the Community Leadership Award in Los Angeles by the American Friends of the Rabin Medical Center.

27.

Ido Aharoni served in the Israel Defense Forces as an infantry company commander during the first Lebanon War.