10 Facts About ITV2

ITV2 is a British free-to-air television channel owned by ITV Digital Channels, a division of ITV plc.

ITV2 is looking to its digital channels to shore up revenues as the ITV Network suffers a decline in viewers.

ITV2 was launched on UPC Ireland in the Republic of Ireland on 4 January 2010, marking the first time the channel has been officially available in the country.

On 1 April 2011, ITV2 was removed from UPC Ireland along with ITV3 and ITV4 due to the expiry of a carriage agreement between UPC and ITV.

ITV2 is available along with ITV3 and ITV4 within Switzerland, all three channels are available on SwisscomTV and UPC Cablecom.

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ITV2 was made available on Freeview in the Channel Islands on 29 February 2012, a few months after ITV plc bought Channel Television from Yattendon Group plc.

In June 2022, ITV2 picked up a number of American series for daytimes including re-runs of One Tree Hill, Hart of Dixie and The O C as well as the sports drama All American, which had replaced Bob's Burgers in its timeslot.

ITV2 won Channel of the Year at the Broadcast Digital Awards in 2007 and again in 2013.

The programming consisted primarily of simulcasts with the ITV2 station shown in England, Wales and the Scottish Borders, although they did use archive broadcasts from UTV.

ITV2 presentation was given a refresh on 12 August 2015, with new branding, idents, the introduction of gif style bite-sized promos, and a re-boot of the channel's social feeds, spanning YouTube, Facebook, Twitter and Instagram along with the launch of new ITV2 channels on Snapchat and Tumblr.