10 Facts About ITV2


ITV2 is a British free-to-air television channel owned by ITV Digital Channels, a division of ITV plc.

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ITV2 is looking to its digital channels to shore up revenues as the ITV Network suffers a decline in viewers.

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ITV2 was launched on UPC Ireland in the Republic of Ireland on 4 January 2010, marking the first time the channel has been officially available in the country.

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On 1 April 2011, ITV2 was removed from UPC Ireland along with ITV3 and ITV4 due to the expiry of a carriage agreement between UPC and ITV.

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ITV2 is available along with ITV3 and ITV4 within Switzerland, all three channels are available on SwisscomTV and UPC Cablecom.

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ITV2 was made available on Freeview in the Channel Islands on 29 February 2012, a few months after ITV plc bought Channel Television from Yattendon Group plc.

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In June 2022, ITV2 picked up a number of American series for daytimes including re-runs of One Tree Hill, Hart of Dixie and The O C as well as the sports drama All American, which had replaced Bob's Burgers in its timeslot.

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ITV2 won Channel of the Year at the Broadcast Digital Awards in 2007 and again in 2013.

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The programming consisted primarily of simulcasts with the ITV2 station shown in England, Wales and the Scottish Borders, although they did use archive broadcasts from UTV.

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ITV2 presentation was given a refresh on 12 August 2015, with new branding, idents, the introduction of gif style bite-sized promos, and a re-boot of the channel's social feeds, spanning YouTube, Facebook, Twitter and Instagram along with the launch of new ITV2 channels on Snapchat and Tumblr.

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