11 Facts About Keds

1.

Keds is an American brand of canvas shoes with rubber soles.

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2.

Keds was founded in 1916 and was acquired by Stride Rite Corporation in 1979.

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3.

Keds released "Kedettes", a line of washable high-heeled shoes for women, in 1938.

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4.

In 1949, Pro-Keds were introduced as a line of sneakers designed for athletic performance.

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5.

Pro-Keds were intended to compete with the industry standard, Converse.

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6.

Pro-Keds were worn by NBA stars including Willis Reed, Kareem Abdul-Jabbar, Nate "Tiny" Archibald, JoJo White, Bob Love, Lou Hudson, Bob Lanier and "Pistol" Pete Maravich, as well as music icons, The Ramones.

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7.

Keds has produced collaborative collections with companies including Kate Spade New York, Madewell, Opening Ceremony, Steven Alan and Alice + Olivia.

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8.

In 2009, Keds launched a collaboration with Loomstate which was sold at Barneys.

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9.

Keds launched the "Ladies First Since 1916" campaign in July 2015, which focuses on female empowerment and featured celebrities including Taylor Swift.

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10.

In 2016 Keds celebrated its centennial and the continuation of its "Ladies First Since 1916" campaign with a birthday celebration held during New York Fashion Week.

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11.

Keds announced that its shoe manufacturing was moving to Michigan, in the U S for the first time in 35 years.

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