Maxis is an American video game developer and a division of Electronic Arts .
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Maxis is an American video game developer and a division of Electronic Arts .
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Maxis was founded in 1987 by Will Wright and Jeff Braun to help publish SimCity on home computers.
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Around 1992, Maxis was approached by corporations and government agencies who wanted the company to use the same system simulation principles of SimCity to develop non-game simulations that they could manipulate for similar planning purposes.
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In 1994, Maxis decided to let this division go on its own; MBS rebranded itself as Thinking Tools Inc and continued to produce similar simulation tools, but eventually closed down in 1998.
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In what Kotaku later referred to as the "era of scattergun experimentation", Maxis released numerous titles throughout the 1990s, including "sim" titles as well as some non-simulation titles, such as RoboSport and 3D Pinball for Windows, which was included as one of the standard system games in several Windows releases.
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In 1997, Maxis agreed to be acquired by Electronic Arts by means of a stock swap which valued Maxis at $125 million.
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Over 1998, Maxis was allowed to finish SimCity 3000 on its own time; following this, Wright's efforts were thrown into The Sims, at the time seen as a major gamble for the company, as the dollhouse game was not seen as a match for the video game market's demographics.
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The Sims was released in February 2000 to widespread success, and would become one of Maxis' core focuses until a 2006 reorganisation shifted it away from their core team.
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Maxis became one of four primary labels at EA, replacing the "EA Play" brand.
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Maxis would continue to support the game with patches, but it remained buggy even a year after launch.
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Maxis is regarded for its innovative simulation games, in which there is no specific goal to the player, making its games almost endless.
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In 2013, Maxis Emeryville released a reboot, simply titled SimCity, to mixed reviews, due to technical issues at launch surrounding its mandatory online connectivity.
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Maxis has developed seven expansion packs for the game, as well as an online spin-off titled The Sims Online.
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Maxis released The Sims 2 in 2004, a sequel title that features a full 3D environment, as opposed to the original's dimetric engine.
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Maxis developed The Sims Mobile, until development was transferred to Firemonkeys in February 2019.
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