14 Facts About MTV2

MTV2 is an American pay television channel owned by the Paramount Media Networks division of Paramount Global.

MTV2 began broadcasting as simply M2 on August 1, 1996 – MTV's 15th anniversary – with Beck's "Where It's At" being the first video to air.

MTV2 began adding television commercials to its broadcasts; beforehand, subscription providers interrupted MTV2's feed to insert their own ads.

Around this time, MTV2 sponsored two albums in the MTV2 Album Covers series, in which a band covers another band's songs.

In 2005, MTV2 rebranded with a new logo: a two-headed Rottweiler dog.

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From February 2007, MTV2 began scaling down music programming as a result of its production staff being archer.

In February 2008, MTV2 replaced the 10 p m Eastern rebroadcast of Elite 8 with a standard block of music videos.

MTV2 next debuted Nitro Circus Live, an original series featuring 17-time X Games medalist Travis Pastrana and his sports-adventure troupe bridging the gap between extreme sports and unabashed daredevil antics, on March 27, 2012.

On May 22, 2012, MTV2 premiered the comedic game show Hip Hop Squares, a revitalization of the iconic game show Hollywood Squares that featured an original style and personality tailor-made for the network's audience.

In 2014, MTV2 debuted Jobs That Don't Suck, a show spotlighting young entrepreneurs, and the weekly series Off the Bat from the MLB Fan Cave, created from MTV's partnership with Major League Baseball.

Weeks after the announcement that the NBCUniversal-owned cable network, G4, will be shutting down, MTV2 began syndicating the Marvel Anime anthology, which previously aired on the former network.

On October 28, 2012, MTV2 relaunched its Sucker Free series as The Week in Jams, followed by additional airings on MTV Jams.

From 2001 until 2015, MTV2 had a small network of terrestrial television affiliates that carried the network for free as a result of MTV's purchase of The Box in 2001.

The broadcast network branch slowly thinned out as other parties purchased stations, with some leaving the air as a result of the digital transition dislocating those stations from their channel positions, and in most cases, the retransmission consent contracts for Viacom's networks, including MTV2, precluded these stations from having any cable or satellite carriage on their own, notwithstanding existing complications involving low-power stations and cable carriage.