14 Facts About Roku Inc

Roku, Inc is an American publicly traded company based in San Jose, California, that manufactures a variety of digital media players for video streaming.

Roku Inc was founded in October 2002 as a limited liability company, by ReplayTV founder Anthony Wood.

Roku Inc means "six" in the Japanese language, to represent the fact that Roku Inc is the sixth company Wood started.

In 2017, Roku Inc launched its self-serving advertising product to allow advertisers to serve ads to Roku Inc's users.

In 2016, Roku partnered with Magna, a media firm that specializes advertising, in order to incorporate targeted advertising on its streaming platform.

Related searches

In November 2019, Roku Inc announced its acquisition of dataxu video advertising platform, for $150 million in cash and stocks.

Roku Inc shares rose more than two percent subsequent to the announcement.

In July 2019 Roku Inc started moving to a new headquarters in San Jose, with plans to vacate offices subleased from Netflix.

On January 8,2021, Roku Inc announced it would acquire rights to Quibi's content, for an amount less than $100 million, and that all of Quibi's 75 programs would be available on their streaming platform, The Roku Inc Channel.

Roku Inc Streaming Players are set-top boxes for the delivery of over-the-top content.

Roku Inc Streaming Players are open-platform devices with a freely available SDK that enables anyone to create new channels.

Roku Inc launched its own free, ad-supported streaming channel on its devices in October 2017.

Roku Inc added the "Featured Free" section as the top section of its main menu from where users can get access to direct streaming of shows and movies from its partners.

Roku Inc announced its first branded smart TV in early 2014 and it was released in late 2014.