In sociology and statistics research, snowball sampling is a nonprobability sampling technique where existing study subjects recruit future subjects from among their acquaintances.
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In sociology and statistics research, snowball sampling is a nonprobability sampling technique where existing study subjects recruit future subjects from among their acquaintances.
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Snowball sampling uses a small pool of initial informants to nominate, through their social networks, other participants who meet the eligibility criteria and could potentially contribute to a specific study.
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Snowball sampling can be perceived as an evaluation sampling in the social computing field.
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Snowball sampling allows the investigators to approach the marginalized population at cognitive and emotional level and enroll them in study.
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Snowball sampling can be used to identify experts in a certain field such as medicine, manufacturing processes, or customer relation methods, and gather professional and valuable knowledge.
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Snowball sampling can be used to recruit participants in research in marginalized, criminalized or other stigmatized behaviour, and its consequences.
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Snowball sampling is used in many studies of street-involved populations.
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Virtual snowball sampling is a variation of traditional snowball sampling and it relies on virtual networks of participants.
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Virtual snowball sampling technique was used in order to find participants for the study of a minority group - Argentinian entrepreneurs living in Spain.
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Snowball sampling is a recruitment method that employs research into participants' social networks to access specific populations.
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Respondent-driven Snowball sampling involves both a field Snowball sampling technique and custom estimation procedures that correct for the presence of homophily on attributes in the population.
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The respondent-driven Snowball sampling method employs a dual system of structured incentives to overcome some of the deficiencies of such samples.
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