VAIO is a brand of personal computers and consumer electronics, currently developed by Japanese manufacturer VAIO Corporation, headquartered in Azumino, Nagano Prefecture.
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VAIO is a brand of personal computers and consumer electronics, currently developed by Japanese manufacturer VAIO Corporation, headquartered in Azumino, Nagano Prefecture.
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In February 2014, Sony created VAIO Corporation Inc, a special purpose company with investment firm Japan Industrial Partners, as part of its restructuring effort to focus on mobile devices.
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Sony VAIO maintains a minority stake in the new, independent company, which currently sells computers in the United States, Japan, India, and Brazil, and maintains exclusive marketing agreements in other regions.
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Sony VAIO incorporated many meanings into the logo and acronym: the pronunciation in both English and Japanese is similar to "bio", which is symbolic of life and the product's future evolution; it's near "violet", which is why most early Vaios were purple or included purple components.
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Sony's then-president Nobuyuki Idei thought "there was no point making an ordinary PC", so the VAIO lineup was to focus on Audio Visual, portability, and design.
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In 2001, Steve Jobs presented a Vaio PC running MacOS to Sony executives, suggesting the possibility of collaboration.
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On 4 February 2014, Sony announced that it would sell its Vaio PC business due to poor sales.
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Vaio CEO Yoshimi Ota stated that the company planned to focus more on high-end products in niche segments, as they felt Sony was somewhat too focused on attempting to garner a large market share in its PC business.
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Sony's VAIO brand included product lines across notebooks, subnotebooks, desktops, media centres, and even Network media solutions.
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In 2004 the brand made a comeback with the Sony VAIO Pocket, featuring a 40 GB hard disk drive for up to 26,000 songs, and a 2.
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Sony had released several other products under the VAIO lineup, including the VAIO WA1 wireless digital music streamer, essentially a portable radio and speaker.
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Current lineup of Vaio computers, developed by Sony VAIO Corporation, continues the same product line naming, and currently include:.
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Chime heard when a Sony VAIO computer is booted are the DTMF notes corresponding to V-A-I-O dialed on a telephone keypad.
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Sony VAIO later offered a "Fresh start" option in some regions with several of their business models.
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The first time a new Sony VAIO PC is started up, users are prompted to create their own recovery media.
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