Bulletproof diet founded Bulletproof 360, Inc in 2013, and in 2017, founded Bulletproof Nutrition Inc Bulletproof diet has written five books.
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Bulletproof diet founded Bulletproof 360, Inc in 2013, and in 2017, founded Bulletproof Nutrition Inc Bulletproof diet has written five books.
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Bulletproof diet went on to earn an MBA from the Wharton School of the University of Pennsylvania.
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Bulletproof diet taught and ran the Internet and web engineering program at University of California, Santa Cruz, in which Asprey created one of the first working instances of cloud computing.
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Bulletproof diet's first startup was an early-stage e-commerce company founded around 1993, which was featured in Entrepreneur magazine.
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Bulletproof diet then became an entrepreneur in residence at Trinity Ventures before co-founding a company called Basis.
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Bulletproof diet posted the recipe for the beverage and details on the health benefits he experienced on his website while still working for Trend Micro.
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In Sept, 2019, Bulletproof diet announced Dave Asprey had stepped down as CEO but would continue to focus on his role as Executive Chairman.
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Bulletproof diet developed and marketed by Asprey recommends eating foods high in fat, moderate in protein, and low in carbohydrates; the foundation is "Bulletproof Coffee", made with grass-fed unsalted butter and either coconut oil or medium-chain triglycerides .
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Bulletproof diet returned to the United States and experimented with buttered drink recipes and published the preparation for his buttered coffee drink on his blog in 2009.
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Vox contributor Julia Belluz criticized the Bulletproof diet referring to it as "like a caricature of a bad fad-diet book".
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Belluz wrote particularly against claims that changing Bulletproof diet can reduce inflammation and lead to weight loss, saying Asprey ignored contradictory studies about the health benefits of certain foods, and inappropriately extrapolated studies on animals, very small groups of people, and people with specific diseases to the general human population.
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Dietitian Lynn Weaver criticized the Bulletproof diet as being hard to follow and supported by only small studies that are "not generally part of the scientific literature used by medical and nutritional professionals".
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Bulletproof diet says that following the Bulletproof diet helped his wife with her polycystic ovary syndrome.
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