26 Facts About Doritos

Doritos is an American brand of flavored tortilla chips produced since 1964 by Frito-Lay, a wholly owned subsidiary of PepsiCo.

Doritos has gained notability for its marketing campaigns, including many ads aired during the Super Bowl.

Doritos made a deal in 1964 with Alex Foods, the provider of many items for Casa de Fritos at Disneyland, and produced the chips for a short time regionally, before it was overwhelmed by the volume, and Frito-Lay moved the production in-house to its Tulsa plant.

Doritos were released nationwide in 1966, the first tortilla chip to be launched nationally in the United States.

In 2015, Doritos introduced a limited edition Rainbow Doritos product, which were only available to those making a minimum donation of $10 to the It Gets Better Project, a non-profit organization that supports LGBT youth.

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Doritos made for the US market generally do not use pork-derived animal rennet in the making of the cheese flavorings used on the chip.

In 1996, The Onion, a satirical newspaper and website, featured an article with the headline "Doritos Celebrates One Millionth Ingredient", lampooning Frito-Lay for the sheer number of ingredients found in Doritos.

Doritos are sold in many countries worldwide in assorted flavors.

Frito-Lay therefore developed taco-flavored Doritos, which became successful after they were introduced nationally in 1967.

Cool Ranch Doritos are sold under the name "Cool Original" in the UK and are called "Cool American" elsewhere in Europe, as ranch dressing is less common in those places.

Reincarnations and relaunches of taco-flavored Doritos, including the 2008 "Back By Popular Demand" campaign, were different from the original taco flavor .

In 2008, Doritos debuted a "mystery flavor" Quests with prizes being given as puzzles were solved.

In February 2011, Doritos Canada ran a competition to write the end of a commercial for two new flavors, and to vote for which of the two flavors would be taken off shelves when the contest ended.

On 6 October, 2022, Doritos launched two new flavours in the UK inspired by the nations favourite pizzas, Triple Cheese Pizza and Loaded Pepperoni Pizza flavours were launched and added to the range.

In 1998, Doritos cast former Miss USA Ali Landry in a new Super Bowl Commercial.

Super Bowl XLI, Doritos launched a contest, Crash the Super Bowl, to allow consumers to create their own Doritos commercial.

The following year, Doritos sponsored a contest to find a musician to feature in a Super Bowl ad.

Super Bowl XLIV Doritos aired the "House Rules" commercial, as a "Crash the Super Bowl" finalist.

In 2008, Doritos were promoted by an "out-of-this-world" advertising campaign, literally beaming a 30-second advertisement for Doritos brand tortilla chips into a planetary system 42 light years away.

Doritos claimed that he would not use his show to plug Doritos, but plugged the chips during these claims.

In 2010, Doritos Canada launched a "Viralocity" competition, asking the public to name a new flavor and to produce an online video advertising the fictional new flavor.

In 2010, Doritos launched for the first time in New Zealand with Nacho Cheese, Cheese Supreme, Salsa, and Salted flavors.

In March 2013, Doritos redesigned its packaging and logo as part of its first global marketing campaign.

Current flavors of Doritos marketed in Canada are Nacho Cheese, Zesty Cheese, Cool Ranch, Spicy Nacho, Jalapeno Cheddar, Intense Pickle, Roulette and Sweet Chili Heat.

Flavors of Doritos marketed in Indonesia include Nacho Cheese, Barbecue and Roasted Corn, both of which are distributed by Indofood.

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Doritos 3D is a line of puffed Doritos introduced in the 1990s and discontinued in the United States in the mid-2000s.