11 Facts About Federated Group

1.

Federated Group was an American chain of consumer electronics retail stores with 67 stores in California, Texas, Arizona, and Kansas.

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2.

Federated Group was founded by Wilfred Schwartz in 1970 and opened the first deep discount consumer electronics "superstore" in the United States.

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3.

In 1987, Federated Group was the fourth-largest discounter of consumer electronics in the US Its company headquarters were in City of Commerce, California and later in Sunnyvale, California.

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4.

Federated Group was sold in 1987 to Atari and sold again in 1989 to Silo.

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5.

Federated Group was started by Wilfred Schwartz in 1970 when he bought a 25,000-square-foot warehouse in Los Angeles from an electronics company and turned part of it into a retail store.

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6.

In 1976, Federated Group closed two stores and built a 20,000-square-foot "superstore" in Westminster, California.

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7.

Federated Group expanded quickly and launched a major expansion into Texas in December 1984.

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8.

Federated Group began to lose money in August 1987, so Schwartz decided to sell the company to Atari for US$67.

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9.

The deal made sense for Atari since Federated Group could provide their expertise to sell more computers.

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10.

The lawsuit charged that Wilfred Schwartz and other Federated Group officers conspired to misrepresent the value of the company's assets.

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11.

Sales went up by 30 percent after that spot and Federated Group nominated itself for Adweek magazine's annual "Bad Advertising" issue.

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