27 Facts About Frank Luntz

Frank Ian Luntz was born on February 23,1962 and is an American political and communications consultant and pollster, best known for developing talking points and other messaging for Republican causes.

Frank Luntz advocated use of vocabulary crafted to produce a desired effect; including use of the term death tax instead of estate tax, and climate change instead of global warming.

Frank Luntz was born and grew up in West Hartford, Connecticut, the son of Phyllys and Lester Frank Luntz, who together wrote the first American forensic dentistry textbook.

Frank Luntz graduated from Hall High School, earned a bachelor of arts degree in history and political science from the University of Pennsylvania, and received a doctorate in politics from Trinity College, Oxford where he was a contemporary of future British Prime Minister Boris Johnson.

Frank Luntz has appeared as a consultant or panel member on a number of television news shows, including The Colbert Report, Capital Gang, Good Morning America, Hannity, Hardball with Chris Matthews, Meet the Press, PBS NewsHour, Nightline, The O'Reilly Factor, Real Time with Bill Maher, and The Today Show.

Frank Luntz has written op-eds for publications such as The Financial Times, The Los Angeles Times, The New York Times, The Wall Street Journal, and The Washington Post.

Frank Luntz was an adjunct professor at the University of Pennsylvania from 1989 until 1996 and taught at George Washington University and Harvard University.

On January 10,2020, Frank Luntz suffered a stroke, a matter he freely discussed in interviews afterwards.

Frank Luntz recovered, and continued his public analysis and media appearances.

Frank Luntz's stated purpose in this is the goal of causing audiences to react based on emotion.

Frank Luntz went so far as to recommend in a memo to GOP lawmakers that they stage press conferences 'at your local mortuary' to dramatize the issue.

In March 2011, Frank Luntz released his book,"Win: The Key Principles to Take Your Business From Ordinary to Extraordinary".

Frank Luntz was Pat Buchanan's pollster during the 1992 US Republican presidential primary, and later that year served as Ross Perot's pollster in the general election.

Frank Luntz served as Newt Gingrich's pollster in the mid-1990s for the Contract with America.

In 1993 and 1997 Frank Luntz served as pollster and strategist for the successful mayoral campaigns of Rudolph Giuliani in New York City.

The report, commissioned by The Israel Project, advised media spokespeople to use specific language that Frank Luntz believed would create a more favorable impression of Israel in the United States and the rest of the international community.

Frank Luntz has since said that he is not responsible for what the Bush administration did after that time.

In 2010, Frank Luntz announced new research that shows the American people are eager for Congress to act on climate legislation that would promote US energy independence and a healthier environment.

On July 25,2019, Frank Luntz spoke in front of the United States House Select Committee on the Climate Crisis where he shared his advice to people pushing for action on the climate crisis.

Frank Luntz had his change of heart after a wildfire, the Skirball Fire, threatened and forced him to evacuate his home in 2017.

In 2005, Frank Luntz conducted a focus group broadcast on the Conservative leadership race on the BBC current affairs show Newsnight.

Frank Luntz led a focus group telecast with the Irish state broadcaster RTE to gather the opinions of the Irish people before the May 24,2007 general elections.

Frank Luntz predicted that the next election in 2015 would result in a hung parliament.

In 2012, Frank Luntz conducted a poll that found that sizable majorities of gun owners supported gun control measures such as mandatory criminal background checks, minimum age restrictions, and eligibility requirements for concealed weapon permits.

In November 2011, during the height of the Occupy Wall Street movement, Frank Luntz had a meeting with the Republican Governors Association to discuss how to address the growing populist Occupy movement sweeping the country.

In 1997, the American Association for Public Opinion Research, of which Frank Luntz was not a member, criticized Frank Luntz for refusing to release poll data to support his claimed results "because of client confidentiality".

Frank Luntz was awarded the 2010 PolitiFact Lie of the Year award for his promotion of the phrase 'government takeover' to refer to healthcare reform, starting in the spring of 2009.