13 Facts About Sanrio

Sanrio hired cartoonists to design cute characters for his merchandise in response to demand.

In late 2003, Sanrio won the "Top Brand with a Conscience" award from the Medinge Group of Sweden for its communication principles.

In 2006, Sanrio launched Sanrio Digital together with Typhoon Games to expand to the Internet, online games, and mobile services.

In conjunction with this, Build-A-Bear Workshop released limited edition stuffed toys of several Sanrio characters, including Hello Kitty, Chococat, My Melody and Keroppi.

In December 2011, Sanrio Global acquired the rights to the Mr Men characters, which includes the subsidiary Mr Men Films Ltd, taking over Chorion's THOIP company.

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Sanrio Inc has offices in South San Francisco, California, and Torrance, California.

In 2008, Sanrio opened its high-end boutique called Sanrio Luxe in New York City's Times Square.

Sanrio has created a large number of characters, the best known of which is Hello Kitty.

In 2006, Sanrio announced they are again going to do feature-length films.

Sanrio began its involvement in production of TV animation during the late 1980s and early 1990s, starting with the US-made Hello Kitty's Furry Tale Theater in 1987.

Sanrio Digital produces and publishes digital content based on globally famous Sanrio intellectual property assets like Hello Kitty, My Melody, Badtz Maru and many others.

Sanrio publishes books in many languages, including Japanese and English.

Sanrio published video games in the early 1990s under the name Character Soft.