19 Facts About Brand

1.

Brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers.

FactSnippet No. 457,244
2.

Brand's has shown that amphorae used in Mediterranean trade between 1, 500 and 500 BCE exhibited a wide variety of shapes and markings, which consumers used to glean information about the type of goods and the quality.

FactSnippet No. 457,245
3.

Brand name is the part of a brand that can be spoken or written and identifies a product, service or company and sets it apart from other comparable products within a category.

FactSnippet No. 457,246
4.

Brand identity is a collection of individual components, such as a name, a design, a set of images, a slogan, a vision, writing style, a particular font or a symbol etc.

FactSnippet No. 457,247
5.

Brand identity includes both the core identity and the extended identity.

FactSnippet No. 457,248
6.

Brand's attributes are a set of labels with which the corporation wishes to be associated.

FactSnippet No. 457,249
7.

Brand awareness is a key step in the customer's purchase decision process, since some kind of awareness is a precondition to purchasing.

FactSnippet No. 457,250
8.

Brand awareness is a key component in understanding the effectiveness both of a brand's identity and of its communication methods.

FactSnippet No. 457,251
9.

Brand recognition refers to consumers' ability to correctly differentiate a brand when they come into contact with it.

FactSnippet No. 457,252
10.

Brand recognition is often the mode of brand awareness that operates in retail shopping environments.

FactSnippet No. 457,253
11.

Brand recognition is most successful when people can elicit recognition without being explicitly exposed to the company's name, but rather through visual signifiers like logos, slogans, and colors.

FactSnippet No. 457,254
12.

Brand line allows the introduction of various subtypes of a product under a common, ideally already established, brand name.

FactSnippet No. 457,255
13.

Brand identity is fundamental to consumer recognition and symbolizes the brand's differentiation from competitors.

FactSnippet No. 457,256
14.

Brand identity is what the owner wants to communicate to its potential consumers.

FactSnippet No. 457,257
15.

Brand can be used to attract customers by a company, if the brand of a company is well established and has goodwill.

FactSnippet No. 457,258
16.

Brand trust is the intrinsic 'believability' that any entity evokes.

FactSnippet No. 457,259
17.

Brand trust is often used as an important part of developing the portrayal of the business globally.

FactSnippet No. 457,260
18.

Brand extension is the system of employing a current brand name to enter a different product class.

FactSnippet No. 457,261
19.

Brand protection is the set of preventive, monitoring and reactive measures taken by brand owners to eliminate, reduce or mitigate these infringements and their effect.

FactSnippet No. 457,262