11 Facts About Shanghai Tang

1.

Shanghai Tang is a Hong Kong luxury fashion house founded in 1994 by Hong Kong businessman David Tang.

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2.

David Tang stated that Shanghai Tang is a Chinese label that set out to rejuvenate Chinese fashion of the 1920s and 1930s.

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3.

Shanghai Tang is noted for its use of Chinese culture and heritage in its product styling, branding and marketing.

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4.

Shanghai Tang was partially inspired by Tang's desire to create a global brand that represented China, stating, "as Coca-Cola is American, as Mercedes is German, I think there should be something that is quintessentially Chinese".

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5.

Shanghai Tang expanded his business to sell ready-to-wear items in 1996.

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6.

Shanghai Tang's then picked themes based on her notes that formed the basis of the company's seasonal collections.

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7.

Shanghai Tang helped design costumes for the 2004 Yonfan film Colour Blossoms, starring Teresa Cheung.

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8.

Shanghai Tang brought in designer Raffaele Borriello as creative director the same year.

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9.

In 2013, Shanghai Tang announced a 12-year partnership with Inter Parfums to create fragrances under the Shanghai Tang name.

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10.

Bastagli bought the business believing there was potential in Shanghai Tang to grow and attract a younger generation of customers who wanted a Chinese brand.

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11.

In 2019, Shanghai Tang celebrated its silver jubilee by collaborating with Chinese artist Xu Bing on calligraphic artwork inspired by Shanghai Tang's vision.

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