39 Facts About Twice


Twice is a South Korean girl group formed by JYP Entertainment.

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Twice was formed under the television program Sixteen and debuted on October 20,2015, with the extended play The Story Begins.

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Twice rose to domestic fame in 2016 with their single "Cheer Up", which charted at number one on the Gaon Digital Chart, became the best-performing single of the year, and won "Song of the Year" at the Melon Music Awards and Mnet Asian Music Awards.

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Twice became the first Korean girl group to earn a platinum certification from the Recording Industry Association of Japan for both an album and CD single in the same year.

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Twice ranked third in the Top Artist category of Billboard Japan's 2017 Year-end Rankings, and in 2019, they became the first Korean girl group to embark on a Japanese dome tour.

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Twice made their official debut on October 20,2015, with the release of their debut EP The Story Begins, simultaneously with its lead single "Like Ooh-Ahh" alongside a live showcase to promote it.

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On its chart issue dated January 23,2016, Billboard reported that Twice had entered its World Albums Chart, with their debut EP The Story Begins debuting and peaking at number 15, which marked the group's first entry on the chart.

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Twice then performed at 68th Kohaku Uta Gassen, the top-rated annual year-end musical show in Japan produced by NHK, which marked the first time a Korean artist appeared on the show since 2011.

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The EP sold 335,235 copies in the first month and made Twice become the first female artist and the fifth act to earn a platinum certification by the Korea Music Content Association, for selling over 250,000 copies.

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Twice performed a cover of The Jackson 5's "I Want You Back" as the theme song to the Japanese film adaptation of Sensei Kunshu.

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Twice released their sixth EP, Yes or Yes, on November 5,2018, with the lead single of the same name.

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On December 12,2018, Twice released a special album titled The Year of "Yes", along with its lead single "The Best Thing I Ever Did", as a reissue of Yes or Yes.

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Twice then became the first female K-pop act to hold a Japanese dome tour.

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On June 12,2019, Twice released two Japanese digital singles, "Happy Happy" and "Breakthrough".

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Twice released their eighth EP, Feel Special, on September 23,2019, along with the music video for the lead single of the same name produced by Park Jin-young.

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In 2019, Twice sold over one million albums on Gaon, achieving this feat for the third consecutive year.

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On Billboard Japan, Twice ranked fifth in the Top Artist category of the 2019 year-end rankings, becoming the group's third consecutive year of ranking within the top five.

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Twice entered the Billboard Artist 100 for the first time, debuting at number 96.

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Twice have been well received in South Korea, ranking second in the top ten artists of the Gallup Korea survey for three consecutive years, making them the highest-ranking Korean group in 2016 and 2017, and the highest-ranking girl group in 2018.

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In 2017, Twice was included in Forbes Korea Power Celebrity at third overall and first among recording artists.

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Twice has been recognized for their brand recognition and marketing power, having topped the "Girl Group Brand Power Ranking" published by the Korean Corporate Reputation Research Institute several times.

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Music critic Kang Tae-gyu has described Twice as being "one step ahead of the current period" among other girl groups from the same period of their debut.

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Twice is one of two Korean acts that have been credited with leading a third "Hallyu" wave in Japan.

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Twice was included in Forbes Asia's inaugural "100 Digital Stars" list, which highlights personalities from the Asia-Pacific region with an established influence in social and digital media.

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Twice received its first award at the 2015 Mnet Asian Music Awards as Best New Female Artist, followed by another New Artist Award at the 2016 Golden Disc Awards.

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In 2016, Twice won its first music program award with "Cheer Up" on the May 5 episode of M Countdown.

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Twice ranked second on Oricon's Breakout Artists of 2017 and became the first overseas female act to achieve a rookie triple crown on the 50th Oricon Annual Ranking.

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Twice placed first in rookie artist total sales in 2017, with sales reaching 1.

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Twice topped the list of Korea's most popular music video on YouTube for two consecutive years with "Cheer Up" and "Knock Knock".

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In 2020, Twice became the K-pop girl group with the most music show wins totaling 106 wins as well as the fastest group to reach that number.

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Twice were included in Variety's Youth Impact Report 2016—an annual list of young entertainers who have made an impact in the industry over the past year—at number 54 as the only K-pop group on the list.

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In 2017, Twice received the Minister of Culture, Sports and Tourism Commendation at the Korean Popular Culture and Arts Awards.

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In 2021, Twice's tenth extended play, Taste of Love, peaked at number-one on the Billboard Top Album Sales chart, making it the first EP from a girl group to do so.

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Twice is one of the celebrity endorsers of Lotte Duty Free.

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In early 2017, Twice was selected by beverage maker Donga Otsuka to promote the company's flagship sports drink Pocari Sweat on its 30th anniversary.

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In 2019, Twice was selected as South Korean ambassador of Estee Lauder.

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Later that year, Nintendo Korea featured Twice playing the Nintendo Switch game Mitopia in a video.

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The endorsement was criticized by fans, calling JYP Entertainment to withdraw the deal as it would be "unethical" for Twice to endorse a brand with skin whitening products, "knowing that they have fans with darker skin complexions".

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Twice resumed her activities on January 31,2021, at the 30th Seoul Music Awards.

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