20 Facts About Campbell Soup

Campbell Soup Company, doing business as Campbell's, is an American processed food and snack company.

Campbell Soup is most closely associated with its flagship canned soup products; however, through mergers and acquisitions, it has grown to become one of the largest processed food companies in the U S with a wide variety of products under its flagship Campbell's brand as well as other brands like Pepperidge Farm, Snyder's of Hanover, V8, and Swanson.

Campbell Soup went on to become president of the company from 1914 to 1930, eventually buying out the Campbell family.

In 1898, Herberton Williams, a Campbell Soup's executive, convinced the company to adopt a carnelian red and bright white color scheme, because he was taken by the crisp carnelian red color of the Cornell University football team's uniforms.

Campbell Soup became one of the largest food companies in the world under the leadership of William Beverly Murphy.

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Campbell Soup was elected executive vice president of Campbell Soup in 1949 and was president and CEO from 1953 to 1972.

Campbell Soup has invested heavily in advertising since its inception, and many artifacts of its promotional campaigns have proven valuable in the Americana collectible advertising market.

Campbell Soup's agreed to give workers one week's payment for each year of employment as well as paying in full for six months of medical benefits, and paying half the cost for another six months.

Under this agreement, the US-based Campbell Soup Company continued to produce Campbell's Condensed Soup but could not sell the product in the UK for a further five years.

Campbell Soup's continues to be a major part of Camden, regularly participating in charity events in the community.

In 2009, Campbell Soup's completed the construction of a new and expanded headquarters in the city.

In July 2011, Campbell's Soup decided to sell its product in the UK after being absent since 2008.

In 2012, Campbell Soup announced plans to buy Bolthouse Farms, a maker of juices, salad dressings and baby carrots, for $1.

From 2012, Campbell Soup has been focused on updating their image and digital marketing to increase visibility among younger generations.

In June 2013, Campbell Soup acquired the Danish multinational baked goods company Kelsen Group for an undisclosed amount.

In June 2015, Campbell Soup acquired salsa maker Garden Fresh Gourmet for $231 million as it looked to expand into the fresh and organic packaged foods business.

In December 2017, Campbell Soup's completed the acquisition of Pacific Foods of Oregon, LLC for $700 million and announced the agreement to acquire the snack company Snyder's-Lance for $4.

In July 2019, Campbell Soup's agreed to sell its stake in the Kelsen Group for $300 million to a subsidiary of Ferrero SpA, with the transfer to be completed in 2020.

In fall 2007, Campbell Soup's was awarded a Certificate of Excellence, for their efforts in lowering sodium levels, from Blood Pressure Canada.

Late July Snacks is a subsidiary of the Campbell Soup Company, acquired in the Snyder's-Lance acquisition in early 2018.