Monster High is an American multimedia-supported fashion doll franchise created by toy designer Garrett Sander and launched by Mattel in 2010.
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Monster High is an American multimedia-supported fashion doll franchise created by toy designer Garrett Sander and launched by Mattel in 2010.
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Since the franchise's beginnings in the late 2000s and early 2010s, Monster High has valued diversity among its characters and their visual appearance, personalities, abilities, and cultural backgrounds.
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Monster High remarked that because the characters were monsters, they had more freedom to do things that ordinary kids could not do.
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In 2016, Monster High underwent a reboot, which was likely an attempt to make the brand appeal to a younger age category.
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Theme song, simply titled "Monster High", was sung by Japanese teen idol girl band Amorecarina, featuring Kaede as a rapper.
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Two songs titled "Fright Song" and "We Are Monster High" have been released digitally along with live-action music videos on YouTube.
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Ever After Monster High launched in July 2013 and features the children of characters of well-known fairy tales and fables.
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The C A Cupid character from Monster High began featuring in its corresponding series from the 4th webisode onward where she is an exchange student there.
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Monster High was a massive financial success for Mattel, becoming a billion-dollar brand in just three years and surpassing executives' expectations.
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Monster High has some controversy and criticism, citing that the dolls' unrealistic bodies, often revealing outfits, and characters' focus on romantic relationships were a bad influence on young girls.
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