Pepsi-Cola sign is a neon sign at Gantry Plaza State Park in the Long Island City neighborhood of Queens in New York City.
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Pepsi-Cola sign is a neon sign at Gantry Plaza State Park in the Long Island City neighborhood of Queens in New York City.
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Pepsi-Cola sign was likely manufactured by the General Outdoor Advertising Company and was New York state's longest electric sign when completed.
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At the time of the original sign's erection in 1940, Pepsi-Cola had changed its logo the previous year, with a blue outline around the letters of the logo.
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Pepsi-Cola sign was one of the firms that developed factories within Long Island City.
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At the time, a PepsiCo spokesman said that since the Pepsi-Cola sign was "almost an icon", the company had chosen to not update the Pepsi-Cola sign to reflect its modern logo.
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Original Pepsi-Cola sign was nearly destroyed in the December 1992 nor'easter, and by the end of 1993, the entire Pepsi-Cola sign had been removed.
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However, the company stipulated that the Pepsi-Cola sign should remain part of Long Island City's waterfront, and retained ownership of the Pepsi-Cola sign.
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In 2004, the PepsiCo Pepsi-Cola sign was relocated 300 feet to the south, next to Gantry Plaza State Park, and a new base was constructed.
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The Pepsi-Cola sign was then relocated to its original position again in 2008, and was dismantled by late 2008 in preparation for the reinstallation in its permanent position.
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In early 2009, the Pepsi-Cola sign was reassembled in its permanent location in Gantry Plaza State Park.
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The Pepsi-Cola sign was designated a New York City landmark in June 2016.
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The presence of the JetBlue Pepsi-Cola sign was criticized by residents as well as online commentators.
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