18 Facts About RuPay

RuPay is an Indian multinational financial services and payment service system, conceived and launched by the National Payments Corporation of India on 26 March 2012.

RuPay was dedicated to India on 8 May 2014, by the then President of India, Pranab Mukherjee, at the Rashtrapati Bhavan in New Delhi.

RuPay offers debit cards, credit cards, prepaid cards and government scheme cards.

Classic is the standard basic RuPay-branded card which offers minimum features such as various merchant offers in categories like dining, travel, pharmacy, lifestyle, cosmetics, retails, shopping, and jewelry.

Platinum is the middle tier offering from RuPay which provides all the features of Classic, plus more offers and benefits such as airport lounge access, comprehensive insurance coverage of up to ?2,00,000 and various other merchant offers.

Related searches

The RuPay Select is for NPCI to capture the market-share of high spending customers and provide an Indian alternative against the premium offerings from Mastercard, Visa etc.

Apart from the main private-sector and public-sector banks, RuPay cards are issued by cooperative banks and regional rural banks in the country.

On 7 March 2012, NPCI entered into a strategic partnership with Discover Financial Services for RuPay, enabling the acceptance of RuPay Global Cards to utilise the Discover, Diners Club International and PULSE networks for international purchases and cash access outside of India.

RuPay E-com is the payment gateway that facilitates online transactions by RuPay card holders.

RuPay Contactless is a contactless payment technology feature that allows cardholders to wave their card in front of contactless payment terminals without the need to physically swipe or insert the card into a point-of-sale device.

RuPay Card is expected to roll out recurring payments without the two-factor authentication process for transactions of less than ?2,000 during first quarter of 2020, as per National Payments Corporation of India chief operating officer Praveena Rai.

RuPay cards are accepted at almost all ATMs across India.

RuPay cards are yet not accepted as a valid payment method on Google Play for making purchases in apps and games.

RuPay cards were officially launched in Bhutan on 17 August 2019 with Prime Minister Modi making the first RuPay transaction in the country with a purchase from Simtokha Dzong.

Myanmar has decided to work together with India on the launch of RuPay enabled cards at the earliest and explore the creation of a digital payment gateway, according to a joint statement issued by the President of Myanmar, Win Myint on 28 February 2020.

RuPay was appointed as an official partner of the Indian Premier League by the Board of Control for Cricket in India in a multi-year partnership beginning from the 2022 season.

RuPay provides a unified "Kisan card", issued by banks across the country as the Kisan Credit Card, enabling farmers to transact business on ATMs and PoS terminals.

Kotak Mahindra Bank, in partnership with RuPay, rolled out an initiative for financial inclusion, where the dairy farmers across 75 cooperative societies of Amul in regions of Burdwan and Hooghly of West Bengal will be able to get their payments directly into their accounts on the same day as the sale of their milk.