Tupperware is an American home products line that includes preparation, storage, and serving products for the kitchen and home.
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Tupperware is an American home products line that includes preparation, storage, and serving products for the kitchen and home.
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Term "Tupperware" is often used generically to refer to plastic or glass food storage containers with snap close lids.
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Tupperware develops, manufactures, and internationally distributes its products as a wholly owned subsidiary of its parent company Tupperware Brands.
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Tupperware uses multi-level marketing; as of 2007, it was sold by means of approximately 1.
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Tupperware was developed in 1946 by Earl Silas Tupper in Leominster, Massachusetts.
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Tupperware developed plastic containers used in households to contain food and keep them airtight, which featured a then-patented "burping seal".
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Tupperware developed a direct marketing strategy to sell products known as the Tupperware party.
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The Tupperware party enabled women of the 1950s to earn an income while keeping their focus in the domestic domain.
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Tupperware realized, that she had to be creative and therefore started to throw these Tupperware parties.
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At a time when women came back from working during World War II only to be told to "go back to the kitchen", Tupperware was known as a method of empowering women and giving them a toehold in the postwar business world.
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Rexall, by now the owner of the Tupperware brand, sold its namesake drugstores in 1977, and renamed itself Dart Industries.
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Tupperware demerged, with the former Dart assets renamed Premark International.
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Tupperware Brands was spun off from Premark in 1996; Premark was acquired by Illinois Tool Works three years later.
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In 2003, Tupperware closed down operations in the UK and Ireland, citing customer dissatisfaction with their direct sales model.
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Tupperware announced a formal relaunch in the UK in mid-2011, and recruited UK staff, but in December the relaunch was cancelled.
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In May 2018, the Israeli daily TheMarker, reported that Tupperware will withdraw from Israel leaving 2,000 agents without a job.
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Tupperware is sold in almost 100 countries, after peaking at more than a hundred after 1996.
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Tupperware is still sold mostly through a party plan, with rewards for hosts and hostesses.
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Tupperware is best known for its plastic bowls and storage containers.
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In China, Tupperware products are sold through franchised "entrepreneurial shopfronts", of which there were 1,900 in 2005, due to pyramid selling laws enacted in 1998.
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The positive feminist views consider that Tupperware provided work for women who were pregnant or otherwise not guaranteed their position at work due to unequal gender laws in the workplace.
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Tupperware promoted the betterment of women and the opportunities Tupperware offered women.
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