21 Facts About Zuffa LLC

1.

Zuffa, LLC is an American sports promotion company specializing in mixed martial arts.

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2.

On July 11,2016, Zuffa LLC announced that it would be purchased by a group led by WME-IMG including Silver Lake Partners, Kohlberg Kravis Roberts and MSD Capital for the price of $4.

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3.

Zuffa LLC accused the IFL and sued them for illegally using proprietary information obtained by hiring executives from the UFC organization.

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4.

The IFL responded with their own suit claiming that Zuffa LLC was threatening potential partners not to work with the IFL, including Fox Sports Net.

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5.

On December 11,2006, Zuffa acquired the assets of the World Fighting Alliance, and formed WFA Enterprises, LLC as a subsidiary to handle these assets, including select fighter contracts.

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6.

From 2007 to the end of 2010, the WEC was run as a separate promotion under the Zuffa LLC banner, airing events 28 to 53 on Versus in the US and on The Score in Canada.

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7.

On March 12,2011, it was announced that Zuffa LLC had purchased Strikeforce in a deal made with partial owner Silicon Valley Sports and Entertainment.

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8.

On January 12,2010, Zuffa LLC sold a minority interest in the company to Flash Entertainment.

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9.

Zuffa LLC announced the completion of a deal in which a 10-percent interest in the company to the Abu Dhabi government-owned Flash Entertainment.

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10.

In December 2010, Zuffa LLC filed a lawsuit against video game publisher Ubisoft, for what they claimed was a violation of trademark on the game, Fighters Uncaged, packaging.

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11.

Zuffa LLC claimed that the use of the term is identical or confusingly similar to the use of the UFC's trademarks.

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12.

In May 2011, it was announced that Zuffa LLC would be holding a charity auction featuring more than 100 items to benefit the Lone Survivor Foundation during the last week of May 2011.

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13.

In February 2014, Zuffa LLC was one of a number of major combat sport promotions to support a major brain trauma study that was being conducted by the Cleveland Clinic.

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14.

Zuffa LLC has been one of the largest and most aggressive spenders among anti-piracy political lobbyists in the United States since the end of the 2000s.

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15.

Zuffa LLC has always maintained the stance that the large amounts of illegal streams of their events causes massive financial losses.

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16.

On May 9,2011 it was announced that Zuffa LLC would be providing year-round customized insurance coverage for any injury suffered by a UFC or Strikeforce athlete.

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17.

However Zuffa LLC's policy is the first to cover a large group of combat sport athletes.

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18.

However, Zuffa LLC has requested a two-tiered system of confidentiality: confidential and highly confidential.

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19.

Around May 11,2016, ESPN's Darren Rovell reported that Goldman Sachs was helping Zuffa LLC set up a sale of its majority ownership to one of four bidders at a speculated price range between $3.

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20.

Immediately after Rovell reported this, UFC President Dana White went on The Dan Patrick Show and denied that the UFC was up for sale, claiming that Zuffa LLC was more focused on "working on deals and our expansion globally" than selling the promotion.

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21.

However, White would further add that Zuffa LLC would be listening to offers if they met the reported $4 billion.

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