44 Facts About Hulu

Hulu is an American subscription streaming service majority-owned by The Walt Disney Company, with Comcast's NBCUniversal holding a minority stake.

Hulu was initially established as a joint venture between News Corporation and NBC Universal, Providence Equity Partners, and later The Walt Disney Company, serving as an aggregation of recent episodes of television series from their respective television networks.

In 2010, Hulu launched a subscription service, initially branded as Hulu Plus, which featured full seasons of programs from the companies and other partners, and undelayed access to new episodes.

Individuals who were instrumental in the founding of Hulu include Bruce Campbell, Peter Chernin, JB Perrette, Mike Lang, Beth Comstock, George Kliavkoff, Darren Feher, and Jason Kilar.

Name Hulu was chosen in late August 2007, when the website went live with an announcement only and no content.

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In October 2007, Hulu began the private beta testing by invitation, and later allowed users to invite friends.

Hulu launched for public access in the United States on March 12, 2008.

Hulu generated $420 million in revenue in 2011, $80 million short of the company's target.

Disney stated that its control of Hulu was the third major component of its direct-to-consumer strategy, complementing its sports streaming service ESPN+, and its then-forthcoming Disney+.

Hulu would be oriented towards "general" entertainment and content targeting mature audiences.

On July 31, 2019, Disney reorganized Hulu's reporting structure, placing Hulu's Scripted Originals team under Walt Disney Television.

On September 7, 2021, Hulu announced that the prices of its main video on-demand and ad-free plans would increase by $1 each to $6.

From January 17, 2011, to April 24, 2014, Hulu streamed its own in-house web series The Morning After, a light-hearted pop-culture news show.

On January 16, 2012, Hulu announced that it would be airing its first original script based program, titled Battleground, which premiered in February 2012.

Later that same month, Hulu announced it would air The Fashion Fund, a six-part reality series, and the winner of the show would receive $300, 000 to start their career.

On May 21, 2012, Hulu announced it would be bringing Kevin Smith to its lineup of original programming.

In March 2016, Lionsgate Premiere and Hulu jointly acquired distribution rights to the film Joshy, which was later released on August 12, 2016.

On May 4, 2016, Hulu acquired The Beatles: Eight Days a Week, as its first documentary acquisition, as part of a planned Hulu Documentary Films collection.

On October 28, 2011, Hulu announced that they had inked a five-year deal with The CW, giving the streaming site access to next-day content from five of the six major networks.

On September 18, 2013, Hulu announced a multi-year deal with the BBC that would deliver 2, 000 episodes from 144 different titles in the first 12 months.

In 2015, Hulu began offering content from Showtime for an additional $8.

On June 16, 2016, Hulu announced a deal with the Disney-ABC Television Group for the exclusive SVOD rights to past seasons of seven Disney Channel, Disney Junior and Disney XD series, and more than 20 Disney Channel original movies.

CW's agreement with Hulu ended September 18, 2016; in-season streaming of current CW programs moved to the network's own digital platforms, and Netflix began to carry past seasons of The CW's programs through 2019.

Hulu retains between thirty and fifty percent of advertising revenue generated by the shows it distributes.

In November 2009, Hulu began to establish partnerships with record labels to host music videos and concert performances on the site, including EMI in November 2009, and Warner Music Group in December 2009.

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Hulu has output deals with IFC Films and Magnolia Pictures.

On December 4, 2018, Hulu confirmed an exclusive multi-year first-look SVOD deal with Funimation.

On March 2, 2020, Hulu launched a dedicated "hub" for content from FX branded as "FX on Hulu", with the service becoming the exclusive streaming outlet for current and past series from the network.

Hulu launched Hulu Plus apps on other types of devices, including mobile, digital media players, and video game consoles.

Wall Street Journal reported in July 2015 that Hulu was exploring an advertising-free subscription option for around $12 to $14 a month.

In May 2016, Hulu announced that it had reached 12 million subscribers.

In January 2018, Hulu announced that it had reached 17 million subscribers.

The Hulu website is devoted exclusively to the subscription service.

In December 2016 Hulu began streaming content in 4K, limited to its original content.

Hulu added HDR for some of its original content in August 2021.

On January 23, 2019, Hulu announced a $2 price drop for the basic ad-supported plan to $5.

On September 7, 2021, Disney announced that Hulu will be getting a price increase on October 8, 2021.

On May 4, 2016, Hulu announced that it planned to begin offering an over-the-top "live programming from broadcast and cable brands" some time in 2017.

Hulu representatives stated that it intends to negotiate carriage agreements with independently owned broadcasting groups to gain distribution rights to local stations from additional markets.

In partnership with comScore, Hulu is the first digital company to receive multi-platform measurement at an individual level that includes co-viewing for living room devices.

At the 69th Primetime Emmy Awards, Hulu earned a total of eight awards for the series and became the first streaming service to win Outstanding Drama Series.

At the 2016 Critics' Choice Documentary Awards, Hulu's first-released documentary, The Beatles: Eight Days A Week – The Touring Years won the award for Best Music Documentary.

At the 68th Primetime Emmy Awards, Hulu received its first Emmy Award nominations for its Original series, 11.

In 2016, Hulu received its first Golden Globe nomination for its original series Casual for TV series, Comedy.