Line Skis, commonly shortened to Line or stylized as LINE, is a new school skis company owned by K2 Sports.
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Line Skis, commonly shortened to Line or stylized as LINE, is a new school skis company owned by K2 Sports.
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Line Skis was founded by Jason Levinthal in 1995 to produce short, twin-tipped skis for freestyle skiers, and has since moved to produce full-length freeskis.
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Line Skis maintains a pro team featuring athletes like Eric Pollard, Tom Wallisch, Leo Tailleffer, and Hadley Hammer.
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Line Skis was formed in a one-car garage, where the founder Jason Levinthal began manufacturing Line's skiboards.
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Line Skis then moved to a rented garage, where friends and family helped him fill the order.
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Line Skis had little U S market until the 1997 SIA, when the large company Salomon presented its own novelty skiboards, and sales improved.
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Line Skis introduced four new skiboards: the Mike Nick Pro Model, the Jedi 89, the Cruiser 89, and the Kicker 76.
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In 1998, Line Skis introduced a full-length pro model, "The Ostness Dragon", as well as a short, center mounted, symmetrical ski called the Twelve Sixty.
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K2 Line Skis had previously released the short, unwieldy K2 Poacher, and Salomon had produced the Salomon 1080.
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Months later, Line Skis was acquired by the Canadian manufacturer Karhu, from Cowansville, Quebec, who began producing Line Skis; Karhu already produced Karhu skis and some Burton snowboards.
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Line Skis then moved from Levinthal's garage in Albany, NY, to a shared complex in Burlington, VT with Karhu USA, another one of Trak Sports' ski company subsidiaries.
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Line Skis moved production from their original factory in China, to the same Chinese factory as K2 Skis.
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For ten months, Line Skis was in danger of closure; Michael Polk, CEO of Newell Brands, told investors in September 2016 that if they were unable to find a buyer for their winter brands by June 2017, K2 Sports would face closure.
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Since 2003, the partnership between Pollard and Line Skis has produced ten pro models, each with topsheets and bases designed yearly by Pollard himself.
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Eric Pollard is artistically involved with Line Skis, and has previously gone beyond ski topsheets and graphics to contribute to the brand's streetwear as well.
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Line Skis began skiing in 1990 and competing in the sport in 2009.
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Pollard and Line Skis designed the 130 to be useful on not only deep powder, but on groomers and in the trees as well.
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