Ninja Tune is an English independent record label based in London.
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Between 1994 and 1997 Ninja Tune explored and defined the instrumental hip hop beats sound further .
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Around the same time, Ninja Tune began organizing its first package tours across the UK and Europe.
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Also in 1996, Ninja Tune expanded across the ocean, opening its Montreal office to manage distribution across North America.
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In 2000, Ninja Tune celebrated its first decade of music with Xen Cuts, a three CD, 6 x LP box set that provided a collection of their artists.
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Ninja Tune sold out Royal Albert Hall in London, with The Cinematic Orchestra, Amon Tobin and Dorian Concept all presenting a one-off orchestral performance with the London Metropolitan Orchestra arranged by composer Ilan Eshkeri.
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In February 2012, Ninja Tune followed up with a remix album, Black Sands Remixed, which featured re-imaginings from producers such as Lapalux, Mark Pritchard, Machinedrum and FaltyDL.
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In 2012, Ninja Tune struck a deal with game developer United Front Games and their publisher Square Enix for their game Sleeping Dogs.
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Ninja Tune was featured as a in-game radio channel available to the player during gameplay, one of the ten total.
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Ninja Tune scored well at Gilles Peterson's Worldwide Awards 2013, with Brainfeeder winning "Label of the Year" – and Ninja Tune scoring 2nd – with the public vote.
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In typical pioneering fashion, in February 2013, Ninja Tune spearheaded the launch of Beat Delete – a new service for out of press vinyl.
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Ninja Tune launched a website Beat Delete as a pledge scheme enabling fans to partially fund the release of rare collectibles.
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Ninja Tune released Actress' fourth album, Ghettoville in January 2014.
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From its very beginnings, Ninja Tune sought a strong visual identity, thanks to Michael Bartalos and Mark Porter, Matt Black's friend from Oxford, Ninja's first art director who defined the logo and overall aesthetic, and subsequently became Art Director at The Guardian.
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Foakes' Ninja Tune logo has found its way in diverse remix forms onto DJ bags, cigarette lighters, T-shirts, turntable slip-mats, iPod skins, sunglasses by Japanese company Less Than Human and the label's own brand of cigarette rolling papers .
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Big Dada was created with a similarly open-minded remit to sister label Ninja Tune, traversing the boundaries between hip hop, grime and ragga.
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