17 Facts About David Oglivy

David Oglivy Mackenzie Ogilvy was born on 23 June 1911 at West Horsley, Surrey in England.

David Oglivy's mother was Dorothy Blew Fairfield, daughter of Arthur Rowan Fairfield, a civil servant from Ireland.

David Oglivy's father, Francis John Longley Ogilvy, was a stockbroker.

David Oglivy was a first cousin once removed of the writer Rebecca West and of Douglas Holden Blew Jones, who was the brother-in-law of Freda Dudley Ward and the father-in-law of Antony Lambton, 6th Earl of Durham.

David Oglivy's studies were not successful and he left Oxford for Paris in 1931 where he became an apprentice chef in the Hotel Majestic.

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Also during World War II David Oglivy Ogilvy was a notable alumnus of the secret Camp X, located near the towns of Whitby and Oshawa in Ontario, Canada.

David Oglivy writes in Confessions of an Advertising Man that, initially, he struggled to get clients.

David Oglivy disliked advertisements that had loud patronizing voices, and believed a customer should be treated as intelligent.

David Oglivy spent a year acting as temporary chairman of the agency's German office, commuting weekly between Touffou and Frankfurt.

David Oglivy was elected to the U S Advertising Hall of Fame in 1977 and to France's Order of Arts and Letters in 1990.

David Oglivy chaired the Public Participation Committee for Lincoln Center in Manhattan and served as a member of the Metropolitan Museum of Art's 100th Anniversary Committee.

David Oglivy was appointed Chairman of the United Negro College Fund in 1968, and trustee on the Executive Council of the World Wildlife Fund in 1975.

David Oglivy Ogilvy died on 21 July 1999 at his home, the Chateau de Touffou, in Bonnes, France.

David Oglivy's book Confessions of an Advertising Man is a book on advertising.

David Oglivy's book Ogilvy on Advertising is a general commentary on advertising.

David Oglivy initially built his agency using a direct mail promotion.

David Oglivy ran direct response advertisements in major newspapers to generate leads.