34 Facts About Acura


Acura is the luxury and performance division of Japanese automaker Honda, based primarily in North America.

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Acura was the first luxury division established by a Japanese automaker.

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The creation of Acura coincided with the introduction of a JDM Honda dealership sales channel, called Honda Clio, which sold luxury vehicles, joining previously established Honda Verno, followed by Honda Primo the following year.

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Acura name is derived from the Latin “acu, ” meaning mechanically precise or done with precision.

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Acura was the first Japanese luxury brand, introduced under the slogan, "Acura.

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In 1990, five years after the debut of the Legend and Integra, Acura introduced the NSX, a midship V6 powered, rear-wheel-drive sports car.

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Additionally, during this time Acura switched to an alphanumeric nomenclature formula, dropping the Legend, Vigor and Integra titles, following the lead of the NSX sportscar.

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Subsequent Acura models have followed a similar philosophy of offering much standard equipment and few options.

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In 2006 Acura introduced a small SUV which was based on its own unique unibody chassis called the RDX with models becoming available to U S consumers in August 2006.

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Acura planned on redesigning the RL by 2011 as well as announced the creation of a brand new luxury crossover vehicle called the ZDX, previewed by the concept of the same name.

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ZDX was the first Acura designed in Acura's design studio located at Torrance in Southern California.

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Acura initially had plans for the third generation of RL to be a rear wheel drive V8 sedan for its flagship, but shelved the plans in the wake of the 2008 economic downturn.

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Acura announced new TSX wagon in the 2010 New York Auto Show and went on sale in Fall of 2010.

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However, Acura did not announce any plans for the third-generation RL.

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In 2012, Acura introduced a new model called the ILX which replaced the Acura CSX in Canada and is based on the Honda Civic platform.

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In December 2013, at the Los Angeles Auto Show, Acura unveiled a Sport Hybrid SH-AWD version of the flagship RLX sedan.

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Almost since its inception, Acura has been involved in American motorsports, specifically in Sports Car Club of America and IMSA GT Championship series.

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Acura would go on to take the Lights championship in its initial year, including a class win at the 24 Hours of Daytona.

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However a change in the IMSA rules would lead to the demise of the Camel Lights, and so Acura moved to touring car racing, joining Realtime Racing in the SCCA World Challenge with the NSX in 1996, winning the final two races of the season.

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In 1997, Acura added Acura Integras to the lower classes, and were successful in taking the championship in both of these classes.

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At the Detroit Auto Show in 2006, Acura announced their plans to enter the American Le Mans Series with multiple teams of Le Mans prototypes in the LMP2 class starting in 2007 season.

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Acura announced their initiative to take the cars to the 24 Hours of Le Mans in 2008 and eventually move to the superior LMP1 class with cars built by Acura themselves in 2009.

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Later in 2006, Acura announced that the three factory teams would be Andretti Green Racing, Fernandez Racing, and Highcroft Racing, and that the chassis would be built by Lola Cars of the UK and Courage Competition of France.

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Three Acura-powered prototypes debuted at the 2007 12 Hours of Sebring, which was the opening round of the ALMS season, and were successful in their debut.

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Andretti Green's Acura took second place overall and first in the LMP2 class, while Fernandez Racing took third overall, and Highcroft sixth, beating a series of established Porsche teams in their class.

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Acura will introduce evolved B-spec cars in the 2008 season, with Gil de Ferran launching a fourth Acura team in the ALMS.

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Acura ILXs returned to Thunderhill for the 2014 25-hour race.

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At the 2016 New York International Auto Show, Acura announced the GT3 version of the NSX, which began competition in 2017 with factory support in both WeatherTech SportsCar Championship's GTD class and Pirelli World Challenge GT class, the latter replacing the Acura TLX.

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Acura logo, introduced in 1990 for the 1991 model year, is, according to Honda, a caliper — a design tool used for measuring that can be interpreted as a skewed "H" or a stylised "A" (for Acura).

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Acura began an association with Marvel Entertainment in 2010, upon release of the film Iron Man 2, which featured a ZDX after the ending credits.

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From 1995 to 2007, Acura sponsored two WTA Tour tennis tournaments, both named the Acura Classic.

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In 2012, Acura was the presenting sponsor and official vehicle of the Sundance Film Festival.

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Acura has a 'Mobility Program' that ensures drivers who are disabled are safe in their vehicles.

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Acura was the official shirt sponsor of the Columbus Crew from 2017 to 2020.

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