HMD Global Oy, branded as HMD and Nokia Mobile, is a Finnish mobile phone manufacturer.
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26 Facts About HMD Global
3.
HMD Global began marketing Nokia-branded smartphones and feature phones on 1 December 2016.
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4.
HMD Global has exclusive rights to the Nokia brand for mobile phones through a licensing agreement.
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5.
The HMD Global brand is only used for corporate purposes and does not appear in advertising, whereas the name "Nokia Mobile" is used on social media.
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8.
Nokia has investment in HMD Global, and remains a partner, setting mandatory requirements and providing patents and technologies, in return for royalty payments.
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9.
HMD Global uses a marketing strategy advertising Nokia phones as "pure, secure and up to date" as well as brand trust and nostalgia.
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10.
HMD Global Oy was originally incorporated in Helsinki on 9 November 2015.
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11.
HMD Global signed a licensing agreement with Nokia Corporation which included giving it use of cellular standard essential patent licenses.
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12.
HMD Global have decided to spend US$500 million in supporting the marketing of the new products over the next three years.
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13.
At Mobile World Congress in February 2017, HMD Global announced the relaunch of the iconic Nokia 3310, along with two new Android devices named Nokia 3 and Nokia 5.
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14.
On 6 July 2017 HMD Global partnered with Carl Zeiss AG to provide camera lens optics for Nokia smartphones.
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15.
On 27 July 2017, HMD Global purchased 500 design patents from Microsoft Mobile that were originally created by Nokia.
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17.
On 25 October 2017, HMD Global revived the Nokia Beta Labs, a beta software program.
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18.
In late July 2018, HMD Global announced vacancy for a team to expand the business in USA.
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19.
Besides that HMD introduced HMD Connect, which is a global roaming data SIM card, with associated plans.
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20.
In July 2020, HMD Global acquired Valona Labs, a mobile software cybersecurity products and solutions company.
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21.
HMD Global is in partnership with Google, and their Nokia-branded smartphones run Google's Android operating system.
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22.
HMD Global calls it "pure, secure and up-to-date", claiming it does not contain bloatware or additional software and that the phones will get fast software updates compared to other OEMs.
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23.
On feature phones, HMD Global has used Series 30+, Smart Feature OS powered by Java for Nokia 3310 3G and KaiOS for Nokia 8110 4G and in the Chinese market, YunOS.
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24.
When HMD Global was formed in 2016, it stated that it wanted to develop phones that stay loyal to Nokia's popular heritage of "design, robustness and reliability".
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25.
HMD Global have been initially praised for its commitment of providing zero-day and monthly security patches, as well as stock Android without an additional user interface.
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