LookSmart is an American search advertising, content management, online media, and technology company.
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LookSmart is an American search advertising, content management, online media, and technology company.
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LookSmart owns several subsidiaries, including Clickable Inc, LookSmart AdCenter, Novatech.
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Current CEO of LookSmart is Michael Onghai and the company is headquartered in Henderson, Nevada.
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Name "LookSmart" is a double entendre, referring to both its selective, editorially compiled directory and as a compliment to users whom the company thinks "look smart".
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LookSmart was sold back to the founders as well as Martin Hosking through a leveraged buyout in 1998, with Reader's Digest providing a $1.
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In May 1999, LookSmart formed a strategic partnership with direct-response marketing company Guthy-Renker and acquired some of their assets from their e-commerce division for $3 million.
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LookSmart used the money it made from its IPO to open offices in Denmark, Canada and the Netherlands.
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In December 1999, LookSmart purchased FutureCorp and its free email service Start for more than $5 million from its co-founders Michael Mak and Bardia Housman.
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In 2000, FindArticles, a website which provided access to articles previously published in magazines, journals, and other sources, was founded as a partnership between LookSmart, which authored the search technology, and the Gale Group, which provided the articles for a fee.
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On 28 March 2000, the International Olympics Committee signed a sponsorship deal with LookSmart by adding a custom-built LookSmart directory to the Olympic Games' website.
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On 12 March 2002, LookSmart announced that they would be acquiring WiseNut for about $9.
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In July 2002, BT LookSmart acquired UK Plus from Associated New Media for an undisclosed amount.
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In January 2003, LookSmart acquired Intellectual property rights from Grub for $1.
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On 6 March 2003, LookSmart announced that they had renewed an agreement with Time Warner Cable's Road Runner division to continue providing directory listings for Road Runner subscribers.
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On 9 July 2003, LookSmart announced that they had reached an agreement to provide listing services in the United States for web portal Terra Lycos.
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In January 2004, LookSmart sold its Australian operations to Telstra's online division Sensis and most of LookSmart's 30 employees in Australia started working for Sensis.
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In 2005, LookSmart was forced to consolidate its shares after facing suspension from the NASDAQ.
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On 14 January 2009, LookSmart had a market cap of US$28 million and its stock price was at $0.
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On 22 September 2014, LookSmart announced the launch of its Information Technology services offering Novatech.
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LookSmart changed its trading symbol to LKSTD for 20 business days and changed its trading symbol back to LKST afterwards.
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On 13 April 2017, LookSmart Group announced partnerships with the Clickable Institute of Technology, Entrepreneurship and Digital marketing and Richie Bello West to help veterans, minorities and immigrants at Silicon Canyon.
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