21 Facts About Twisties

1.

Twisties are a type of cheese curl corn-based snack food product, available mainly in Australia, and other Oceanian countries such as Papua New Guinea, New Caledonia, Vanuatu and Fiji, the Southeast Asian countries Malaysia, Thailand, Singapore and Brunei, and the island of Mauritius in the Indian Ocean.

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2.

In Malaysia, Twisties is a product of Mondelez International, after having been a part of Danone and later, Kraft Foods previously.

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3.

In Thailand, the Twisties trademark is owned by Lay's, which like The Smith's Snackfood Company, is owned by PepsiCo.

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4.

Twisties became popular in Australia - some of its early success is attributed to promotional activity that included advertising the product on Graham Kennedy and Bert Newton's TV show In Melbourne Tonight, making it one of the earliest products advertised on that program.

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5.

Twisties were originally available only in 'Cheese' flavour, but 'Chicken' and 'Wicked Cheddar Zig-Zag' flavours were later introduced and became a standard part of the product line.

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6.

Twisties are eaten as a snack in themselves, or sometimes in a sandwich as a "Twistie buttie" or "Twisties roll", by serving the packet contents between two slices of buttered bread or in a roll.

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7.

In 1997, a Twisties batch was recalled after reports of consumers finding pieces of fine wire in packs, there were no reports of injuries.

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8.

In 2014, Twisties were one of the products removed from shops in Malaysia due to concerns around contamination from pork products.

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9.

In 2009, Twisties packets reduced in size from 50 grams to 45 grams, with the company choosing to reduce portion size rather than increase retail prices due to higher costs for raw materials.

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10.

Twisties's show, 'Food Dude: recipes for disaster' featured 'Aussie sushi' which contained beetroot and Twisties.

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11.

Chef Adriano Zumbo has created a lime and cheese Twisties zumbaron, which is a cheesy Twisties-flavoured macaron with lime filling.

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12.

Wendyl Nissen's review of packaged food noted that Twisties are a bit better than other super market snacks because the cheese flavouring is sourced from milk solids rather than chemical flavourings.

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13.

In 2011, the Herald Sun highlighted that Twisties contain not only MSG itself, but HVP which is a source of MSG.

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14.

Twisties mixture is made by heating, shearing and pressurising corn, semolina, rice grits and water in a rotary head or random extruder, known as the 'Twisties Press'.

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15.

Twisties has a large variety of flavours which are sold in Australia, and in the different islands.

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16.

Twisties have not been localised or produced in Mauritius as of yet.

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17.

In 1995, Twisties were noted as one of the most popular snacks in Malaysia, despite at the time, many Malaysians registering dislike for beef and cheese flavours.

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18.

Twisties are claimed to be the "number one extruded snack brand" by Smith's.

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19.

Currently, Twisties relies heavily on limited edition flavours to keep hype on a profitable level.

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20.

Twisties alleged that the Viking-themed advertisement used occult imagery and goats' heads and that it would disturb children.

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21.

In 2001, Cate Blanchett said that Twisties were what she missed most about Australia, with relatives posting them to her in England.

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