74 Facts About Dell Computers

Dell Computers is known for how it manages its supply chain and electronic commerce.

Dell Computers was a pure hardware vendor until 2009 when it acquired Perot Systems.

Dell Computers has expanded storage and networking systems, now aiming to expand from offering computers only to delivering a range of technology for enterprise customers.

Dell Computers is ranked 31st on the Fortune 500 list in 2022, up from 76th in 2021.

In 2015, Dell Computers acquired the enterprise technology firm EMC Corporation.

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Dell Computers EMC sells data storage, information security, virtualization, analytics, and cloud computing.

Michael Dell Computers founded Dell Computers Computer Corporation, doing business as PC's Limited, in 1984 while a student at the University of Texas at Austin.

Michael Dell Computers started trading in the belief that by selling personal computer systems directly to customers, PC's Limited could better understand customers' needs and provide the most effective computing solutions to meet those needs.

Dell Computers grossed more than $73 million in its first year of trading.

Dell Computers set up its first international operations in Britain; eleven more followed within the next four years.

In 1989, Dell Computers Computer set up its first on-site service programs in order to compensate for the lack of local retailers prepared to act as service centers.

In 1990, Dell Computers Computer tried selling its products indirectly through warehouse clubs and computer superstores, but met with little success, and the company re-focused on its more successful direct-to-consumer sales model.

In 1993, to complement its own direct sales channel, Dell Computers planned to sell PCs at big-box retail outlets such as Wal-Mart, which would have brought in an additional $125 million in annual revenue.

Bain consultant Kevin Rollins persuaded Michael Dell Computers to pull out of these deals, believing they would be money losers in the long run.

Originally, Dell Computers did not emphasize the consumer market, due to the higher costs and low profit margins in selling to individuals and households; this changed when the company's Internet site took off in 1996 and 1997.

Dell Computers found an opportunity among PC-savvy individuals who liked the convenience of buying direct, customizing their PC to their means, and having it delivered in days.

In early 1997, Dell Computers created an internal sales and marketing group dedicated to serving the home market and introduced a product line designed especially for individual users.

From 1997 to 2004, Dell Computers steadily grew and it gained market share from competitors even during industry slumps.

Dell Computers surpassed Compaq to become the largest PC manufacturer in 1999.

In 2002, Dell Computers expanded its product line to include televisions, handhelds, digital audio players, and printers.

Chairman and CEO Michael Dell Computers had repeatedly blocked President and COO Kevin Rollins's attempt to lessen the company's heavy dependency on PCs, which Rollins wanted to fix by acquiring EMC Corporation; a move that would eventually occur over 12 years later.

Under Rollins, Dell Computers purchased the computer hardware manufacturer Alienware in 2006.

Dell Computers responded by experimenting with mall kiosks, plus quasi-retail stores in Texas and New York.

Dell Computers had a reputation as a company that relied upon supply chain efficiencies to sell established technologies at low prices, instead of being an innovator.

Dell Computers had done well with a horizontal organization that focused on PCs when the computing industry moved to horizontal mix-and-match layers in the 1980s, but by the mid-2000 the industry shifted to vertically integrated stacks to deliver an end-to-end IT product, and Dell Computers lagged far behind competitors like Hewlett Packard and Oracle.

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The original Dell model was known for high customer satisfaction when PCs sold for thousands but by the 2000s, the company could not justify that level of service when computers in the same line-up sold for hundreds.

Dell Computers delayed filing financial reports for the third and fourth fiscal quarter of 2006, and several class-action lawsuits were filed.

Dell Computers had announced the shutdown of its Edmonton, Alberta, office, losing 900 jobs.

The Dell Computers Streak was a failure commercially and critically due to its outdated OS, numerous bugs, and low resolution screen.

Dell Computers has responded by pushing higher-end PCs, such as the XPS line of notebooks, which do not compete with the Apple iPad and Kindle Fire tablets.

In December 2012, Dell Computers suffered its first decline in holiday sales in five years, despite the introduction of Windows 8.

Dell Computers remained the second-most profitable PC vendor, as it took 13 percent of operating profits in the PC industry during Q4 2012, behind Apple's Mac that took 45 percent, seven percent at Hewlett Packard, six percent at Lenovo and Asus, and one percent for Acer.

Dell Computers attempted to offset its declining PC business, which still accounted for half of its revenue and generates steady cash flow, by expanding into the enterprise market with servers, networking, software, and services.

Dell Computers managed some success in taking advantage of its high-touch direct sales heritage to establish close relationships and design solutions for clients.

Announcement came two years after Dell Computers Inc returned to private ownership, claiming that it faced bleak prospects and would need several years out of the public eye to rebuild its business.

Key investors backing the deal besides Dell Computers were Singapore's Temasek Holdings and Silver Lake Partners.

In July 2018, Dell Computers announced intentions to become a publicly traded company again by paying $21.

In January 2021, Dell Computers reported $94 billion in sales and $13 billion operating cash flow during 2020.

When Dell Computers acquired Alienware early in 2006, some Alienware systems had AMD chips.

However, the next day, Dell Computers announced that its previous announcement related to certifying the hardware as ready to work with Novell SUSE Linux and that it had no plans to sell systems pre-installed with Linux in the near future.

At LinuxWorld 2007 Dell Computers announced plans to provide Novell's SUSE Linux Enterprise Desktop on selected models in China, "factory-installed".

Dell Computers previously had its headquarters in the Arboretum complex in northern Austin, Texas.

In 1994, Dell Computers announced that it was moving most of its employees out of the Arboretum, but that it was going to continue to occupy the top floor of the Arboretum and that the company's official headquarters address would continue to be the Arboretum.

In 2002 Dell Computers announced that it planned to sublease its space to another tenant; the company planned to move its headquarters back to Round Rock once a tenant was secured.

From its early beginnings, Dell Computers operated as a pioneer in the "configure to order" approach to manufacturing—delivering individual PCs configured to customer specifications.

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Dell Computers began manufacturing in Limerick in 1991 and went on to become Ireland's largest exporter of goods and its second-largest company and foreign investor.

Dell Computers started production at EMF4 in Lodz, Poland, in late 2007.

Dell Computers moved desktop, notebook and PowerEdge server manufacturing for the South American market from the Eldorado do Sul plant opened in 1999, to a new plant in Hortolandia, Brazil, in 2007.

In November 2015, it emerged that several Dell computers had shipped with an identical pre-installed root certificate known as "eDellRoot".

Dell Computers has regional senior vice-presidents for countries other than the United States.

Dell Computers advertisements have appeared in several types of media including television, the Internet, magazines, catalogs, and newspapers.

In 2007, Dell Computers switched advertising agencies in the US from BBDO to Working Mother Media.

In July 2007, Dell Computers released new advertising created by Working Mother to support the Inspiron and XPS lines.

Also in 2007, Dell began using the slogan "Yours is here" to say that it customizes computers to fit customers' requirements.

In late 2007, Dell Computers Inc announced that it planned to expand its program to value-added resellers, giving it the official name of "Dell Computers Partner Direct" and a new Website.

Dell Computers India has started Online Ecommerce website with its Dell Computers Partner www.

Dell Computers operates a captive analytics division which supports pricing, web analytics, and supply chain operations.

In 2008, Dell Computers received press coverage over its claim of having the world's most secure laptops, specifically, its Latitude D630 and Latitude D830.

Dell Computers stopped this practice in 1994, citing low profit margins on the business, exclusively distributing through a direct-sales model for the next decade.

In 2007, Dell Computers started shipping its products to major retailers in the US , starting with Sam's Club and Wal-Mart.

Since some shoppers in certain markets show reluctance to purchase technological products through the phone or the Internet, Dell Computers has looked into opening retail operations in some countries in Central Europe and Russia.

In May 2008, Dell Computers reached an agreement with the office supply chain, Officeworks, to stock a few modified models in the Inspiron desktop and notebook range.

Dell Computers agreed to distribute a variety of makes of both desktops and notebooks, including Studio and XPS systems in late 2008.

In Germany, Dell Computers is selling selected smartphones and notebooks via Media Markt and Saturn, as well as some shopping websites.

In late 2006, Dell Computers lost its lead in the PC business to Hewlett-Packard.

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IDC reported that Dell Computers lost more server market share than any of the top four competitors in that arena.

Later Dell Computers would acquire and merge with EMC in the largest tech merger to date.

Dell Computers was the first company to publicly state a timeline for the elimination of toxic polyvinyl chloride and brominated flame retardants, which it planned to phase out by the end of 2009.

Dell Computers has launched its first products completely free of PVC and BFRs with the G-Series monitors in 2009.

Dell Computers became the first company in the information technology industry to establish a product-recycling goal and completed the implementation of its global consumer recycling-program in 2006.

Dell Computers reported the recovery of 78 million pounds of IT equipment from customers in 2006, a 93-percent increase over 2005; and 12.

In 2006, Dell Computers acknowledged that it had problems with customer service.

Since 2018, Dell Computers has seen significant increase in consumer satisfaction.

In July 2009, Dell Computers apologized after drawing the ire of the Taiwanese Consumer Protection Commission for twice refusing to honor a flood of orders against unusually low prices offered on its Taiwanese website.