13 Facts About Hardee's

Hardee's Restaurants LLC is an American fast-food restaurant chain operated by CKE Restaurants Holdings, Inc with locations primarily in the Southern and Midwestern United States.

Hardee's has evolved through several corporate ownerships since its establishment in 1961 in North Carolina.

Around this same time, Hardee's began an expansion into the mid-Atlantic states, notably Southeastern Pennsylvania, southern New Jersey, and Delaware.

Hardee's was purchased by Canadian company Imasco Limited in 1981.

In July 2015, Hardee's announced that it would be offering The All-Natural Burger, which launched at sister-chain Carl's Jr.

Related searches

In January 2007, Hardee's had a challenge filed against it with the U S Patents and Trademarks Office by River West Brands, LLC of Chicago for the use of the Burger Chef trademark and name.

Shortly thereafter, Hardee's reissued the Burger Chef Big Shef sandwich in Terre Haute, Indiana, as a trial offering and later in additional Indiana markets and Dayton, Ohio for a limited time.

New Hardee's logo was unveiled in 2006 that featured script lettering and retained the iconic Happy Star, further unifying the Hardee's and Carl's Jr.

Hardee's marketed special Super Bowl celebratory pins in the early 1990s.

For Hardee's, it started the Tastes Like America campaign with music by Big Wet.

Many international Hardee's franchises are located in countries in the Middle East and Pakistan, most being owned and operated by Americana Group.

Hardee's opened a store in South Korea in 1990, but it pulled in 2004, due to poor performance.

Hardee's used to operate in Hong Kong, but it pulled out in 2006, due to licensing issues with its US parent.