Spotify Singles offers digital copyright restricted recorded music and podcasts, including more than 82 million songs, from record labels and media companies.
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Spotify Singles offers digital copyright restricted recorded music and podcasts, including more than 82 million songs, from record labels and media companies.
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Spotify Singles is currently available in 180+ countries, as of October 2021.
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Unlike physical or download sales, which pay artists a fixed price per song or album sold, Spotify Singles pays royalties based on the number of artist streams as a proportion of total songs streamed.
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Spotify Singles was founded in 2006 in Stockholm, Sweden, by Daniel Ek, former CTO of Stardoll, and Martin Lorentzon, co-founder of Tradedoubler.
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In February 2010, Spotify Singles opened public registration for the free service tier in the United Kingdom.
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Spotify Singles launched in the United States in July 2011, and offered a six-month, ad-supported trial period, during which new users could listen to an unlimited amount of music for free.
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In February 2017, Spotify Singles announced expansion of its United States operations in Lower Manhattan, New York City, at 4 World Trade Center, adding approximately 1,000 new jobs and retaining 832 existing positions.
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In March 2011, Spotify Singles announced a customer base of 1 million paying subscribers across Europe, and by September 2011, the number of paying subscribers had doubled to two million.
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Spotify Singles went public on the stock market in April 2018 using a direct public offering rather than an initial public offering.
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In June 2015, Spotify Singles announced they had acquired Seed Scientific, a data science consulting firm and analytics company.
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In November 2016, Spotify Singles acquired Preact, a "cloud-based platform and service developed for companies that operate on subscription models which helps reduce churn and build up their subscriber numbers".
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In March 2017, Spotify Singles acquired Sonalytic, an audio detection startup, for an undisclosed amount of money.
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Spotify Singles stated that Sonalytic would be used to improve the company's personalized playlists, better match songs with compositions, and improve the company's publishing data system.
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Spotify Singles intended to use MightyTV to improve its advertising efforts on the free tier of service.
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On 6 February 2019, Spotify Singles acquired the podcast networks Gimlet Media and Anchor FM Inc, with the goal of establishing themselves as a leading figure in podcasting.
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On 26 March 2019, Spotify Singles announced they would acquire another podcast network, Parcast.
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On 12 September 2019, Spotify Singles acquired SoundBetter, a music production marketplace for people in the music industry to collaborate on projects, and distribute music tracks for licensing.
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On 5 February 2020, Spotify Singles announced its intent to acquire Bill Simmons' sports and pop culture blog and podcast network The Ringer for an undisclosed amount.
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On 19 May 2020, Spotify Singles acquired exclusive rights to stream the popular podcast The Joe Rogan Experience beginning in September of that year, under an agreement valued at around US$100 million.
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In November 2020, Spotify Singles announced plans to acquire Megaphone from The Slate Group for.
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In March 2021, Spotify Singles acquired app developer Betty Labs and their live social audio app, Locker Room, Locker Room was rebranded in June 2021 as Spotify Singles Greenroom, and turned into a Clubhouse competitor.
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In November 2021, Spotify Singles acquired audiobook company Findaway, including its publishing imprint OrangeSky Audio.
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In December 2021, Spotify Singles acquired Whooshkaa, a podcast tech company that develops specialized technology that allows radio broadcasters to easily turn their existing audio content into on-demand podcast programming.
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In June 2022, Spotify Singles acquired Sonantic, a synthetic voice and video developer.
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In July 2022, Spotify Singles acquired Heardle, a Wordle-inspired music trivia game, for an undisclosed amount.
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In October 2022, Spotify Singles acquired the Dublin-based content moderation startup, Kinzen.
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In March 2017, Spotify Singles announced a partnership with the South by Southwest conference for 2017, presenting specific content in special playlists through an SXSW hub in Spotify Singles's apps.
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In February 2018, Spotify Singles integrated with the gaming-oriented voice chat service Discord on desktop clients, allowing users to display their currently playing song as a rich presence on their profile, and invite other users with Spotify Singles Premium to group "listening parties".
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In May 2020, Spotify Singles teamed up with ESPN and Netflix to curate podcasts around their Michael Jordan documentary The Last Dance, and in September, Spotify Singles signed a deal with Chernin Entertainment to produce movies and TV shows.
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In 2022, Spotify Singles became the official streaming partner of FC Barcelona.
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Spotify Singles released the first version of its Apple Watch app in November 2018, allowing playback control of the iPhone via the watch.
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Two days later, Apple responded, stating that the claim was misleading rhetoric and that Spotify Singles wanted benefits of a free app without being a free app.
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Spotify Singles responded with a statement calling Apple a monopolist and stated that they had only filed the complaint as Apple's actions hurt competition and consumers and clearly violated the law.
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Additionally, Apple stated that they have attempted to work with Spotify Singles to integrate the service better with Apple's products, such as Siri and Apple Watch.
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On March 1,2021, Spotify Singles confirmed that its platform would no longer have access to music from artists represented by Kakao Entertainment.
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However, after talking it out and renewing the contracts between the two, Spotify Singles later announced that they had reached an agreement with Kakao Entertainment, allowing their content to be available on the platform across the globe.
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In November 2021, Spotify Singles hid the "shuffle" button for albums following a request by singer Adele, arguing that tracks in albums are supposed to be played back in the order specified by the artist in order to "tell a story".
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In May 2022, Spotify Singles began testing a feature that would allow select artists to promote their NFTs via their profiles.
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Spotify Singles generates revenue by selling premium streaming subscriptions to users and advertising placements to third parties.
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Spotify Singles gets its content from major record labels as well as independent artists and pays copyright holders royalties for streaming music.
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Spotify Singles offers an unlimited subscription package, close to the Open Music Model estimated economic equilibrium for the recording industry.
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In March 2014, Spotify Singles introduced a discounted Premium subscription tier for students in which students in the United States enrolled in a university pay half-price for a Premium subscription.
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Spotify Singles introduced a Family subscription in October 2014, which allows up to 5 family members to have a premium subscription.
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In February 2021, Spotify Singles announced their plans to introduce a HiFi subscription, to offer listening in high fidelity, lossless sound quality.
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In October 2010, Wired reported that Spotify Singles was making more money for labels in Sweden than any other retailer "online or off".
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In May 2016, Spotify Singles announced "Sponsored Playlists", a monetisation opportunity in which brands can specify the audiences they have in mind, with Spotify Singles matching the marketer with suitable music in a playlist.
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In February 2010, Spotify Singles received a small investment from Founders Fund, where board member Sean Parker was recruited to assist Spotify Singles in "winning the labels over in the world's largest music market".
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In June 2011, Spotify Singles secured $100 million of funding and planned to use this to support its US launch.
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In January 2016, Spotify Singles raised another $500 million through convertible bonds.
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Spotify Singles was, according to TechCrunch, planning to launch on the stock market in 2017, but in 2017 it was seen as planning on doing the IPO in 2018 in order to "build up a better balance sheet and work on shifting its business model to improve its margins".
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In March 2009, Spotify Singles began offering music downloads in the United Kingdom, France, and Spain.
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Users could purchase tracks from Spotify Singles, which partnered with 7digital to incorporate the feature.
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In November 2015, Spotify Singles introduced a "Fan Insights" panel in limited beta form, letting artists and managers access data on monthly listeners, geographical data, demographic information, music preferences and more.
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Additional features include the ability to get "verified" status with a blue checkmark on an artist's profile, receiving artist support from Spotify Singles, customising the profile page with photos and promoting a certain song as their "pick".
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In September 2018, Spotify Singles announced "Upload Beta", allowing artists to upload directly to the platform instead of going through a distributor or record label.
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On 1 July 2019, Spotify Singles deprecated the program and announced plans to stop accepting direct uploads by the end of that month and eventually remove all content uploaded in this manner.
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In June 2017, Variety reported that Spotify Singles would announce "Secret Genius", a new initiative aimed at highlighting songwriters and producers, and the effect those people have on the music industry and the artists' careers.
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In October 2017, Spotify Singles launched "Rise", a program aimed at promoting emerging artists.
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In February 2020, Spotify Singles announced it would be featuring new songwriter pages and 'written by' playlists.
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Spotify Singles thereafter announced it was planning to add more of these pages and playlists to highlight songwriters.
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In January 2021, Spotify Singles made a selection of audiobooks available on the platform as a test of developing a greater breadth of content for users.
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In 2020, Spotify Singles partnered with Wizarding World to release a series of recorded readings of Harry Potter and the Philosopher's Stone, by various stars of the franchise.
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On 31 January 2018, Spotify Singles started testing a new Pandora-styled standalone app called Stations by Spotify Singles for Australian Android users.
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Spotify Singles itself has two channels named after its playlists that link directly to the users' profile: "Release Radar" and "Discover Weekly".
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Spotify Singles announced the app would be shut down on 16 May 2022.
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Spotify Singles said users would be able to login into the main Spotify app with their Stations account and transfer their stations into Spotify.
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In May 2015, Spotify Singles announced a new "Home" start-page that could recommend music.
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Spotify Singles introduced "Spotify Running", a feature aimed at improving music while running with music matched to running tempo, and announced that podcasts and videos would be coming to Spotify, along with "Spotify Originals" content.
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In December 2015, Spotify Singles debuted Spotify Singles Wrapped, a program that creates playlists based on each user's most listened-to songs from the year.
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In May 2017, Spotify Singles introduced Spotify Singles Codes for its mobile apps, a way for users to share specific artists, tracks, playlists or albums with other people.
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In January 2019, Spotify Singles introduced Car View for Android, allowing devices running Android to have a compact Now Playing screen when the device is connected to a car's Bluetooth.
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Months later, Spotify Singles tested its own version of stories known as "Storyline", and the focus is on allowing artists to share their own insights, inspiration, details about their creative process or other meanings behind the music.
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In March 2021, Spotify Singles announced an upcoming option for higher-resolution sound, Spotify Singles Hi-Fi.
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In July 2015, Spotify Singles launched Discover Weekly, a playlist generated weekly.
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In March 2016, Spotify Singles launched six playlists branded as Fresh Finds, including the main playlist and Fire Emoji, Basement, Hiptronix, Six Strings, and Cyclone.
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Spotify Singles provides artists taking part in RADAR with resources and access to integrated marketing opportunities to help them boost their careers, in addition to expanded reach and exposure to 178 markets worldwide.
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In September 2016, Spotify Singles introduced Daily Mix, a series of playlists that mixes the user's favorite tracks with new, recommended songs.
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In July 2018, Spotify Singles introduced a beta feature that gives artists, labels, and teams an easy way to submit unreleased music directly to Spotify Singles's editorial team for playlist consideration.
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In June 2019, Spotify Singles launched a custom playlist titled "Your Daily Drive" that closely replicates the drive time format of many traditional radio stations.
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In July 2021, Spotify Singles launched the "What's New" feed, a section that collects all new releases and episodes from artists and podcasts that the user follows.
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In November 2021, Spotify Singles launched the City and Local Pulse charts, aimed at representing the songs listened to in major cities around the world.
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Spotify Singles has experimented with different limitations to users' listening on the Free service tier.
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In January 2014, Spotify Singles removed all time limits for Free users on all platforms, including on computers, which previously had a 10-hour monthly listening limit after a 6-month grace period.
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Spotify Singles is proprietary and uses digital rights management controls.
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Originally Spotify Singles had their own servers but in 2016 most of their infrastructure was migrated to Google cloud.
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Spotify Singles first announced a voice-activated music-streaming gadget for cars in May 2019.
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Unlike physical sales or legal downloads, which pay artists a fixed amount per song or album sold, Spotify Singles pays royalties based on their "market share": the number of streams for their songs as a proportion of total songs streamed on the service.
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Spotify Singles has been criticised by artists and producers including Thom Yorke and Taylor Swift, who have argued that Spotify Singles does not fairly compensate musicians, and both withdrew their music from the service.
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In 2017, as part of its efforts to renegotiate licence deals for an interest in going public, Spotify Singles announced that artists would be able to make albums temporarily exclusive to paid subscribers if the albums are part of Universal Music Group or the Merlin Network.
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In 2016, Spotify Singles was criticized for allegedly making certain artists' music harder to find than others as these artists would release their music to the rival streaming service Apple Music before releasing it to Spotify Singles.
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In 2020, Spotify Singles received criticism from anti-misinformation groups when conspiracy theorist Alex Jones appeared on Joe Rogan's podcast, The Joe Rogan Experience.
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Spotify Singles's employees raised concerns about Jones' appearance on the show.
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In January 2022,270 scientists, physicians, professors, doctors, healthcare workers, veterinarians, a dentist, psychologists, physicians' assistants, medical students, an engineer and a podcast host wrote an open letter to Spotify Singles expressing concern over "false and societally harmful assertions" on The Joe Rogan Experience and asked Spotify Singles to "establish a clear and public policy to moderate misinformation on its platform".
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Prince Harry and Meghan, Duchess of Sussex, who signed a multi-year partnership with Spotify Singles, said that since April 2021 they had been "expressing concerns" over COVID-19 misinformation on the platform.
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Spotify Singles promised to add content advisories for anything containing discussions related to COVID-19 and posted additional rules.
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In February 2022, Spotify Singles removed about 70 more episodes of The Joe Rogan Experience, reportedly at Rogan's own request.
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