12 Facts About Desigual

Desigual was founded by Thomas Meyer in 1984, and is headquartered in Barcelona, Spain.

In 2011, Desigual started collaborating with French designer Christian Lacroix.

Desigual has ten sales channels, both physical and online, and distribution is centralized in logistics centers located in Viladecans, Gava, New Jersey and Hong Kong.

Desigual was managed by Manel Adell from 2002 until December 2013.

In January 2010, Desigual launched a campaign in Spain and Portugal to promote the sale period: customers were invited to enter stores in their underwear, with the first 100 customers receiving a free outfit.

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Desigual signed a worldwide partnership with Cirque du Soleil in June 2011to develop a clothing collection named "Desigual inspired by Cirque du Soleil" including sixty items of clothing and accessories.

Desigual collaborated with Disney in a collection inspired by the iconic denim jacket, created by Thomas Meyer in the 80s from denim scraps with leather embellishments of different colour.

RFID technology has been implemented across all Desigual stores, enabling the inventory to be managed accurately and in real time, while establishing stock traceability from the source.

Desigual's clothing is mainly manufactured in Asia, primarily in countries such as China and India.

Desigual has stores and points of sale in 107 countries: with recent store openings in Asia, South Africa, Latin America, Europe, and ecommerce launching in Hong Kong, Russia and Turkey, among other markets.

The complaint was settled out of court, with Desigual issuing a formal apology and withdrawing all garments with that design.

Desigual stated in its official Twitter profile that it was a humorous and fictional commercial, that included the warning text "do not try it at home".