20 Facts About Zalando

Zalando SE is a publicly traded German online retailer of shoes, fashion and beauty.

Zalando was founded in 2008 by David Schneider and Robert Gentz and has almost 49 million active users in 25 European markets.

Zalando is active in a variety of business fields - from multi-brand online shopping, the shopping club Zalando Lounge, outlets in 11 German cities, the consultation service Zalon, as well as logistics and marketing offers for retailers.

Zalando was founded in 2008 by Robert Gentz and David Schneider in Berlin with investment capital from the three Samwer brothers.

In 2012 Zalando began operating outside of Germany offering deliveries to Austria.

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Emulating Chinese companies, Zalando set off into remaking itself into a digital shopping mall, allowing fashion houses and retailers to make sales via the Partner Program as well, often with limited input from Zalando.

In 2015, Zalando started collaborating with Topshop and began selling merchandise online.

In March 2017, Zalando acquired Kickz, a German company, for an unknown sum.

In 2018, Zalando launched Beauty in Germany, Poland, and Austria and opened a beauty concept store in Berlin offering a regularly changing range of beauty products.

In February 2018, Zalando expanded its collaboration with physical retailers in Germany.

In June 2018, Zalando expanded its operations to Ireland and the Czech Republic.

Zalando is expected to speedily widen Anatwine's range of brands.

On 2 June 2021 Zalando launched its new online platform in Slovenia, Lithuania, and Slovakia.

Zalando was said to be targeting a bigger stake in the European fashion market.

Zalando expanded to Croatia, Estonia, and Latvia in 2021, and to Hungary and Romania in 2022.

Zalando was accumulating losses ever since it was founded until it started making a profit in 2014.

Zalando managed to become profitable for the first time in 2014 which was due to cost management and sales in their additional markets.

Instead, Zalando filed a complaint against Lobig for revealing corporate secrets.

In November 2015 the Centre for Protection against Unfair Competition in Germany filed a suit claiming that Zalando misled consumers on the availability of certain products suggesting that they needed to act fast to buy them.

Zalando said that they had already changed their marketing practices, taking the centre's concerns into account.